Big Mac.
hamburger sold by McDonald's
- Reports this week
- 2
- Active events
- 2
- Connections
- 19
What's happening
Active this week
Earlier this month
One to three months ago
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McDonald's CEO Chris Kempczinski discussed company operations, noting that Big Mac is a promotional entrée and pricing varies across locations including California, Alaska, and Guam.Well supported8 reports1 development inside
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Salvaged plastic was used for manufacturing ties in the US for the Big Mac product.Some support1 report
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McDonald's is being mentioned in the context of travel to Tokyo, where both companies offer dining loyalty programs, and McDonald's offers Big Mac as a redeemable item.Some support1 report
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McDonald's announced that it uses the Big Mac as a unit for dividend payouts.Some support1 report
Gone quiet
No new reports in 90+ days-
Highest and lowest recorded prices for Big Mac were reported in locations including Massachusetts and Oklahoma.Some support2 reports
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Ray Kroc sought dessert options for the chain, and the pie recipe uses Jonagold apple variety.Some support1 report
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Big Mac and Costco were mentioned in the context of retail industry practices.Some support1 report
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The Big Mac was introduced alongside a Fried Apple Pie in the same year as the pie.Some support1 report
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McDonald's introduces a product line alongside the chain, leveraging Donald Trump's persona for a brand revival marketing campaign.Some support3 reports
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Dietary guidelines for a Big Mac product are based on recommendations from the US.Some support1 report
No events began in the chosen period. Widen it, or reset.
What's reaching Big Mac
Events traced to Big Mac, step by step, newest firstAround Big Mac this week
News at the entities that move Big Mac most-
McDonald's StructuralAntitrust lawsuit targets McDonald's pricing engine.Moves Big Mac
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Donald Trump StructuralFederal funding has been tied to policy changes regarding CON laws, with noted references to Obama's past incentives.Moves Big Mac
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Soviet Union TransactionalThe Soviet Union and Beijing are engaged in a competition regarding nuclear test ban limits, accepting limited monitoring, and frontier AI development.Moves Big Mac
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Costco Mentioned togetherDakota and Cree cultures named the moon, while Costco was noted for seasonal hoarding needs.Moves Big Mac
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Alameda County Mentioned togetherPG&E is warning of potential power shutoffs in Napa County, Livermore, and Alameda County.Moves Big Mac
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Burger King Shared contextBurger King released a Wagyu burger product on October 1, 2026.Moves Big Mac
Connections
The 15 strongest of 19, analyzed from the reporting. The bars show how strongly a change on one side reaches the other.-
McDonald's Structural
Big Mac is an integral product line that drives McDonald's operational strategy, brand identity, and financial performance.
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Soviet Union Transactional
The product achieved successful market establishment and penetration within the geopolitical context of the Soviet Union.
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Jonagold Structural
Jonagold is a required ingredient in the recipe for the Big Mac product line.
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Donald Trump Structural
Trump mandates the sole food provider and holds stock in the company that produces Big Mac.
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Whopper Operational
The two products are engaged in direct market competition within the quick-service restaurant sector.
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Costco Mentioned together
Both Big Mac and Costco are mentioned as examples within the retail industry sector.
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Alameda County Mentioned together
The relationship is observed in studies comparing Big Mac prices against wage effects in Alameda County.
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Moses Lake Shared context
Big Mac sales are influenced by local market factors, such as those present in Moses Lake.
Show all 15 connections
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Oklahoma Shared context
The product Big Mac is observed and priced within the geographical boundaries of Oklahoma.
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Massachusetts Shared context
The Big Mac product is located in Massachusetts, where it was noted for setting a price record.
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Missouri Shared context
The Big Mac product is contextually located within the state of Missouri.
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Burger King Shared context
Burger King operates in the same fast-food market segment as the Big Mac product.
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Clonmel Shared context
A resident of Clonmel consumed a large burger (Big Mac) at an event.
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Chris Kempczinski Mentioned together
The product and executive are co-mentioned within the general context of the fast-food industry market.
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Shake Shack Operational
Both Shake Shack and Big Mac are cited as examples of pricing pressure in the industry.
History
Events by the month they beganOctober 2026
2 eventsSeptember 2026
2 eventsAugust 2026
1 eventShow 2 earlier months
June 2026
7 events- McDonald's CEO Chris Kempczinski discussed company operations, noting that Big Mac is a promotional entrée and pricing varies across locations including California, Alaska, and Guam.
- Highest and lowest recorded prices for Big Mac were reported in locations including Massachusetts and Oklahoma.
- Ray Kroc sought dessert options for the chain, and the pie recipe uses Jonagold apple variety.
- Big Mac and Costco were mentioned in the context of retail industry practices.
- The Big Mac was introduced alongside a Fried Apple Pie in the same year as the pie.
- McDonald's introduces a product line alongside the chain, leveraging Donald Trump's persona for a brand revival marketing campaign.
- Dietary guidelines for a Big Mac product are based on recommendations from the US.