SoFi.
American financial services company
- Reports this week
- 6
- Active events
- 2
- Connections
- 232
What's happening
Active this week
Earlier this month
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Martha Stewart and Vivian Tu discussed views on a SoFi podcast while spending time at the NYC office.Some support1 report
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Prudential expands its partnership with SoFi, while Benchmark upgrades SoFi's stock rating to Strong Buy.Some support2 reports
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SoFi disclosed a transaction in a legal filing with the SEC and its stock is traded on Nasdaq.Some support1 report
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Anthony Noto launched the SoFi Earn product, available to court retail customers via mobile apps.Some support1 report
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SoFi offers crypto buying via its app while FED research estimates idle stablecoin funds.Some support1 report
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SoFi disclosed insider trades via an SEC filing on October 19, 2026.Some support1 report
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Liz Thomas was named chief market strategist at SoFi.Some support1 report
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Vault growth is attracting regulatory attention in Europe, while SoFi continues to offer crypto accounts and services.Some support2 reports
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Bitcoin's market dominance is crushing XRP's share while SoFi allows users to open crypto accounts.Some support2 reports
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The Ethereum Foundation announced a protocol upgrade while SoFi simultaneously offered new crypto accounts to its members.Some support1 report
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Financial institutions, including Cantor Fitzgerald and Wells Fargo, issued price target adjustments and market commentary for several tech and finance stocks.Some support1 report
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SoFi expanded its offerings to include access to over 25 cryptocurrencies as the overall crypto market declined.Some support5 reports
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Aave could accept native Bitcoin as collateral, a proposal backed by Babylon Labs, while SoFi expands its crypto access.Some support1 report
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SoFi announced on September 5, 2025, that it is launching new services integrated with cryptocurrency.Well supported7 reports2 developments inside
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The Federal Reserve is focusing on how inflation impacts consumer prices and is communicating its policy through financial news channels.Well supported23 reports3 developments inside
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SoFi allows opening Sui crypto accounts amid market predictions and declining ETF demand affecting Ethereum.Some support1 report
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SoFi began managing the Ninepoint North American Energy Independence ETF.Some support1 report
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Bittensor rewards AI contributors with TAO tokens, while SoFi allows users to open a crypto account.Some support2 reports
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Analyst coverage initiated for Affirm and SoFi, with TipRanks showing a Strong Buy consensus and SoFi rated Hold.Some support2 reports
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SoFi received high customer satisfaction rankings for investment services, alongside Bank of America.Some support1 report
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Anthony Noto stated that SoFi is currently experiencing rapid growth, described as hitting escape velocity.Some support1 report
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SoFi utilizes Mastercard's global network for stablecoin settlement.Well supported9 reports
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Meta's AI agent caused issues leading to Amazon blocking the app, while SoFi is pioneering stablecoin card payment settlements in the US.Some support1 report1 development inside
One to three months ago
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SoFi is involved in the Trump Accounts program, which is being rolled out under the oversight of the Treasury Secretary.Some support2 reports1 development inside
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SoFi lost a major client, Chime, due to its own charter pursuit, and Fed rate hikes are increasing deposit costs and affecting loan demand.Some support2 reports
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Nvidia CEO Jensen Huang spoke at a conference in Seoul. Meanwhile, Anthony Noto bought SoFi stock, Elon Musk purchased Tesla stock, and Jamie Dimon bought shares of JPMorgan Chase.Some support1 report1 development inside
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Affirm and SoFi are fintech companies competing directly with traditional banks in the U.S. financial services sector.Some support5 reports2 developments inside
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SoFi shifted its card program to operate on the Mastercard network.Well supported4 reports1 development inside
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SoFi and Mastercard are partnering to offer financing solutions for Small to Medium Businesses (SMBs).Some support2 reports1 development inside
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SoFi and Affirm are competing for the same pool of borrowers, with SoFi leveraging its bank charter for a funding advantage.Some support1 report
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Dean Cameron is the Idaho Insurance Commissioner, and companies like GEICO and SoFi operate in the state.Some support1 report
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Market share competition in chip design and platform offering investments involving Armidale Regional Airport, Qualcomm, and SoFi.Some support1 report
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Anthropic benefits from potential investment from Nvidia, while SoFi provides brokerage services, and Chamath Palihapitiya views Anthropic's safety pitch as a competitive moat.Some support1 report1 development inside
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FactSet provides analyst coverage on SoFi stock, noting both SoFi and Nvidia as major players in the tech/fintech sector.Some support5 reports
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SoFi offers brokerage services for Oracle stock.Some support1 report
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Robinhood's core crypto offering influences SoFi's return.Some support1 report1 development inside
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SoFi and Robinhood are major players in the fintech sector, with the CEO discussing settlement business on SoFi Exchange and potential crypto settlement ties with Kraken.Some support1 report
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While SoFi and Robinhood are fintech companies, they are currently facing market challenges, though Cramer remains positive on SoFi.Some support3 reports1 development inside
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Jim Cramer addressed the recent stock volatility surrounding SoFi on September 8, 2026.Some support2 reports
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PayPal is confirmed to be based in San Jose, while SoFi's stock surge rallied PayPal.Some support1 report
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Payward is integrating with SoFi's network and listing SoFiUSD on Kraken's multi-asset trading platform.Some support2 reports
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Payward, now the parent company of Kraken, is expanding its financial services through a partnership with SoFi.Well supported4 reports1 development inside
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AFRM and SoFi, both rate-sensitive lenders, are facing funding cost pressure as of September 1, 2026.Some support1 report
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Retail investors are shifting from SoFi to Robinhood, while Morgan Stanley raised its rating on Robinhood stock, with sentiment tracked on StockTwits.Some support1 report
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Vivian Tu, chief of financial empowerment at SoFi, purchased silk sheets from Amazon.Some support2 reports
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Fintech companies like Affirm and SoFi are competing directly with traditional banks in the U.S. financial services sector.Some support2 reports1 development inside
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Heavy selling pressure is capping stock prices, compounded by inherent risks in brokerage services and scrutiny over 2026 results for involved companies.Some support1 report
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Morgan Stanley and Geode Capital Management acquired positions in SoFi shares, concurrent with insider sales disclosures to the SEC.Some support1 report
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Enova, a US-based digital financial platform, serves small businesses in Brazil, while SoFi provides online financial services in the US.Some support1 report
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Investors used SoFi to trade Coca-Cola stock on August 19, 2026.Some support1 report
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SoFi surveyed homeowners regarding market trends on August 17, 2026.Some support1 report
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SoFi and Happen Bank are noted as competitors in the consumer credit market, vying for market share.Some support1 report
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Piper Sandler provided an investment outlook on SoFi on August 17, 2026.Some support2 reports
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SoFi has a technology segment related to the stadium.Some support1 report
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Anthony Noto, the CEO of SoFi, commented on the company's Q2 performance, describing it as an exceptional quarter.Some support3 reports
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Fidelity Investments and SoFi are both recognized as top-rated financial services providers.Some support1 report
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Inglewood is establishing an exclusive advertising partnership with WOW Media, a venture intended to generate city revenue but is facing challenges from major stakeholders.Some support2 reports
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SoFi, Robinhood, and Transmedics are mentioned as financial services companies and investment opportunities.Some support1 report1 development inside
No events began in the chosen period. Widen it, or reset.
What's reaching SoFi
Events traced to SoFi, step by step, newest first- How could the Canton legislators' vote on salary increases affect SoFi?Canton salary raises may shift local financial health and consumer confidencePossible
- SoFi may adjust policies following OCC findings on bank restrictionsSoFi may face policy changes amid OCC findings on bank restrictionsPossible
- SoFi may face pressure as crypto rivals build all-in-one finance appsSoFi may face increased competitive pressure from crypto rivals expanding into financeLikely
- Investor sentiment may affect SoFi's financial well-being offeringsInvestor sentiment may affect SoFi's financial well-being offeringsPossible
- SoFi may benefit from pump.fun's new futures trading volumeSoFi may see increased financial flows from pump.fun's new futures trading activityPossible
- SoFi may benefit as tokenization expands financial asset utilitySoFi may benefit from tokenization's expansion of financial utilityPossible
See all 14 explainers
- Competitors' crypto expansion may intensify competition for SoFiCompetitors' crypto expansion may intensify competition for SoFiPossible
- Dubai court adoption may boost demand for SoFi crypto accountsSoFi may see increased demand for crypto accounts as Avalanche gains institutional usePossible
- Block's AI strategy may increase competitive pressure on SoFiBlock's AI-driven efficiency could increase competitive pressure on SoFiPossible
- Crypto firms may increase competition for SoFi's customersCrypto firms may increase competition for SoFi's customersPossible
- SoFi may owe years of ticket taxes after city auditSoFi faces potential financial liability over years of unpaid ticket taxesPossible
- Crypto exchanges may intensify competition for SoFi's retail investorsCrypto exchanges may intensify competition for SoFi's retail investorsPossible
- SoFi may gain users amid Cash App security concernsSoFi may benefit as security concerns rise over Cash App's data breachPossible
- SoFi may face pressure from competitors using gamified financial toolsCompetitors' use of gamification may pressure SoFi's market share and user engagement.Possible
Around SoFi this week
News at the entities that move SoFi most-
SpaceX TransactionalIPO debuted on the Nasdaq stock exchange on June 12, 2026, while Elon Musk made a donation to Donald Trump's re-election campaign.Moves SoFi
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Kraken StructuralPayward's fund purchased Aave tokens and views the protocol as a long-term conviction investment.Moves SoFi
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Office of the Comptroller of the Currency StructuralOCC findings reveal banks are restricting services to political figures and using SPLC lists, according to reports by the New York Post.Moves SoFi
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Invest StructuralInvest listed bonds on the Armenia Stock Exchange, having been a member since 2022.Moves SoFi
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FED OperationalTrump's party lost the midterms, Democrats gained Congress, and Fed officials consulted a Boston College economist.Moves SoFi
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Solana StructuralCryptocurrency assets are declining amid a proposal backed by House of Stake voters to lower issuance targets.Moves SoFi
Connections
The 40 strongest of 232, analyzed from the reporting. The bars show how strongly a change on one side reaches the other.-
SpaceX Transactional
SoFi hosted and facilitated the retail investor portion of the SpaceX Initial Public Offering.
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Kraken Structural
SoFi utilizes Kraken Prime infrastructure to list its digital assets and route customer orders, relying on Kraken for liquidity.
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LPB Structural
LPB operates as a core, revenue-generating business unit within SoFi.
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Office of the Comptroller of the Currency Structural
SoFi operates as a national bank under the formal charter and oversight of the Office of the Comptroller of the Currency.
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Affirm Operational
SoFi and Affirm are direct competitors in the digital lending and fintech sector, vying for the same pool of borrowers.
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Galileo Structural
SoFi utilizes Galileo as a core B2B technology platform and financial services arm, formalized by acquisition.
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composer Transactional
SoFi acquired Composer, an AI startup, and integrated it into its operations to launch a new platform.
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Anthony Noto Structural
Anthony Noto serves as the CEO of SoFi, guiding its strategy, operations, and growth.
Show all 40 connections
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Vivian Tu Structural
Vivian Tu holds a senior executive role as chief of financial empowerment at SoFi, integrating her professional function with the company's operations.
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Payward Structural
Payward is integrated into SoFi's exchange and banking infrastructure through a strategic partnership for mutual service expansion.
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Bitcoin Operational
SoFi actively integrates Bitcoin into its financial services, offering accounts, transfers, and investment opportunities.
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Benzinga Structural
Benzinga provides premium market data and insights to SoFi to enhance its investing platform and research tools.
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Invest Structural
Invest provides the core platform utilized by SoFi to deliver its investment and member services.
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FED Operational
FED monetary policy and interest rate decisions directly influence SoFi's lending margins, funding costs, and market valuation.
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Prudential plc Operational
Prudential and SoFi have formed a partnership allowing SoFi members to access Prudential insurance products.
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Solactive Structural
SoFi utilizes Solactive's index creation services to power its custom ETFs.
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Robinhood Operational
SoFi and Robinhood are direct competitors in the fintech market, vying for retail investors and influencing each other's market performance and product strategies.
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Mastercard Structural
SoFi relies on Mastercard's global network for critical functions, including card program and stablecoin settlements.
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Solana Structural
SoFi relies on Solana's blockchain infrastructure to run its stablecoin settlement and deployment operations.
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SEC Structural
SoFi is subject to formal regulatory oversight and disclosure requirements mandated by the SEC.
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Bank of America Operational
SoFi and Bank of America are identified as active competitors vying for market share in the financial services sector.
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Ethereum Operational
SoFi actively integrates and offers Ethereum services through its crypto trading accounts.
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Fortress Investment Group Structural
Fortress Investment Group provides funding and loan platform agreements to SoFi, supporting its lending operations.
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MIke Cagney Structural
Mike Cagney held the role of CEO at SoFi.
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Morgan Stanley Mentioned together
Morgan Stanley provides financial coverage, including target price setting and stock holdings, for SoFi.
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Keefe, Bruyette & Woods Operational
Keefe, Bruyette & Woods issues market ratings, price targets, and adjusts stakes in SoFi shares.
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Federal Open Market Committee Structural
SoFi operates within the financial environment shaped by FOMC monetary policy, which dictates interest rate challenges.
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Chamath Palihapitiya Transactional
Chamath Palihapitiya facilitated SoFi's public listing through a SPAC deal.
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PayPal Operational
SoFi and PayPal are leading fintech stocks whose market performance and operational status are closely linked and mutually influential.
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Liz Thomas Structural
Liz Thomas holds the role of chief market strategist at SoFi.
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AFRM Operational
Both companies are direct competitors in the rate-sensitive lending market, facing shared funding cost pressures.
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Figma Transactional
SoFi offered shares in Figma's Initial Public Offering.
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Ark Operational
SoFi acts as a partner platform for Ark funds, and Ark's investment activity directly influences SoFi's stock performance.
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Nvidia Structural
SoFi's investment ETF includes Nvidia as a major holding, creating a structural link between the companies via financial product inclusion.
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American Express Operational
The two companies actively compete for high-earning consumers within the digital financial services market.
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Sezzle Operational
Both companies are peers in the personal loan segment, and analysts actively compare their fintech models and execution.
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Jim Cramer Operational
Jim Cramer actively discusses, analyzes, and issues investment calls regarding SoFi's stock and business risks.
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Muddy Waters Research Operational
Muddy Waters Research has published short reports and made allegations regarding accounting irregularities in SoFi's loan portfolio.
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Paychex Operational
SoFi and Paychex maintain an ongoing partnership integrating financial well-being and personal finance resources.
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Inglewood Operational
SoFi is identified as a major stakeholder whose operational model challenges the revenue structure of the city of Inglewood.
History
Events by the month they beganNovember 2026
2 eventsOctober 2026
18 events- Martha Stewart and Vivian Tu discussed views on a SoFi podcast while spending time at the NYC office.
- Prudential expands its partnership with SoFi, while Benchmark upgrades SoFi's stock rating to Strong Buy.
- SoFi disclosed a transaction in a legal filing with the SEC and its stock is traded on Nasdaq.
- Anthony Noto launched the SoFi Earn product, available to court retail customers via mobile apps.
- SoFi offers crypto buying via its app while FED research estimates idle stablecoin funds.
- SoFi disclosed insider trades via an SEC filing on October 19, 2026.
- Liz Thomas was named chief market strategist at SoFi.
- Vault growth is attracting regulatory attention in Europe, while SoFi continues to offer crypto accounts and services.
- Bitcoin's market dominance is crushing XRP's share while SoFi allows users to open crypto accounts.
- The Ethereum Foundation announced a protocol upgrade while SoFi simultaneously offered new crypto accounts to its members.
- Financial institutions, including Cantor Fitzgerald and Wells Fargo, issued price target adjustments and market commentary for several tech and finance stocks.
- SoFi expanded its offerings to include access to over 25 cryptocurrencies as the overall crypto market declined.
- Aave could accept native Bitcoin as collateral, a proposal backed by Babylon Labs, while SoFi expands its crypto access.
- SoFi allows opening Sui crypto accounts amid market predictions and declining ETF demand affecting Ethereum.
- SoFi began managing the Ninepoint North American Energy Independence ETF.
- Bittensor rewards AI contributors with TAO tokens, while SoFi allows users to open a crypto account.
- SoFi received high customer satisfaction rankings for investment services, alongside Bank of America.
- Anthony Noto stated that SoFi is currently experiencing rapid growth, described as hitting escape velocity.
September 2026
18 events- Analyst coverage initiated for Affirm and SoFi, with TipRanks showing a Strong Buy consensus and SoFi rated Hold.
- SoFi utilizes Mastercard's global network for stablecoin settlement.
- Meta's AI agent caused issues leading to Amazon blocking the app, while SoFi is pioneering stablecoin card payment settlements in the US.
- SoFi lost a major client, Chime, due to its own charter pursuit, and Fed rate hikes are increasing deposit costs and affecting loan demand.
- SoFi shifted its card program to operate on the Mastercard network.
- SoFi and Affirm are competing for the same pool of borrowers, with SoFi leveraging its bank charter for a funding advantage.
- Dean Cameron is the Idaho Insurance Commissioner, and companies like GEICO and SoFi operate in the state.
- Market share competition in chip design and platform offering investments involving Armidale Regional Airport, Qualcomm, and SoFi.
- Anthropic benefits from potential investment from Nvidia, while SoFi provides brokerage services, and Chamath Palihapitiya views Anthropic's safety pitch as a competitive moat.
- FactSet provides analyst coverage on SoFi stock, noting both SoFi and Nvidia as major players in the tech/fintech sector.
- SoFi offers brokerage services for Oracle stock.
- SoFi and Robinhood are major players in the fintech sector, with the CEO discussing settlement business on SoFi Exchange and potential crypto settlement ties with Kraken.
- Jim Cramer addressed the recent stock volatility surrounding SoFi on September 8, 2026.
- PayPal is confirmed to be based in San Jose, while SoFi's stock surge rallied PayPal.
- Payward is integrating with SoFi's network and listing SoFiUSD on Kraken's multi-asset trading platform.
- Payward, now the parent company of Kraken, is expanding its financial services through a partnership with SoFi.
- AFRM and SoFi, both rate-sensitive lenders, are facing funding cost pressure as of September 1, 2026.
- Retail investors are shifting from SoFi to Robinhood, while Morgan Stanley raised its rating on Robinhood stock, with sentiment tracked on StockTwits.
Show 3 earlier months
August 2026
17 events- The Federal Reserve is focusing on how inflation impacts consumer prices and is communicating its policy through financial news channels.
- Nvidia CEO Jensen Huang spoke at a conference in Seoul. Meanwhile, Anthony Noto bought SoFi stock, Elon Musk purchased Tesla stock, and Jamie Dimon bought shares of JPMorgan Chase.
- Affirm and SoFi are fintech companies competing directly with traditional banks in the U.S. financial services sector.
- While SoFi and Robinhood are fintech companies, they are currently facing market challenges, though Cramer remains positive on SoFi.
- Vivian Tu, chief of financial empowerment at SoFi, purchased silk sheets from Amazon.
- Fintech companies like Affirm and SoFi are competing directly with traditional banks in the U.S. financial services sector.
- Heavy selling pressure is capping stock prices, compounded by inherent risks in brokerage services and scrutiny over 2026 results for involved companies.
- Morgan Stanley and Geode Capital Management acquired positions in SoFi shares, concurrent with insider sales disclosures to the SEC.
- Enova, a US-based digital financial platform, serves small businesses in Brazil, while SoFi provides online financial services in the US.
- Investors used SoFi to trade Coca-Cola stock on August 19, 2026.
- SoFi surveyed homeowners regarding market trends on August 17, 2026.
- SoFi and Happen Bank are noted as competitors in the consumer credit market, vying for market share.
- Piper Sandler provided an investment outlook on SoFi on August 17, 2026.
- SoFi has a technology segment related to the stadium.
- Anthony Noto, the CEO of SoFi, commented on the company's Q2 performance, describing it as an exceptional quarter.
- Fidelity Investments and SoFi are both recognized as top-rated financial services providers.
- Inglewood is establishing an exclusive advertising partnership with WOW Media, a venture intended to generate city revenue but is facing challenges from major stakeholders.