Founder Urges Middle Eastern Businesses to Export Homegrown Creative Ideas
What happened
Mohammed Tayem, Founder and CEO of entourage, urged creative businesses in the Middle East to stop adapting international concepts and begin exporting their own homegrown ideas. He stated that the region possesses the talent and infrastructure necessary to move from consuming creative ideas to originating them.
From finanznachrichten.de
Why it matters
The call comes amid heavy government investment across the region in tourism, entertainment, and culture. Tayem noted that the global communications industry is currently in transition, with lines between various marketing and content platforms blurring.
From finanznachrichten.de
Who's involved
- founderFounder and CEO of entourage, who issued the call for regional creative businesses to export local ideas.
- Middle EastGeopolitical region where the founder urged businesses to turn homegrown talent into global exports.
Keep exploring
The entities involved
-
founder
person who creates an institution intended to perpetuate itself after the founder's association ends
-
Middle East
geopolitical region encompassing Egypt and most of Western Asia, including Iran