A marketing campaign by a company linked to Starbucks caused public backlash in South Korea, coinciding with the Gwangju Uprising.
4 reports, 4 independent
Updated Aug 14
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What happened
A marketing campaign by a company linked to Starbucks caused public backlash in South Korea, coinciding with the Gwangju Uprising.
Who's involved
What this event is mainly aboutHow it developed
Newest first. Tap a step to see who reported it.Starbucks campaign referencing Gwangju events and new store opening in Seoul.1 source
South Korean police are investigating a marketing campaign by Starbucks.1 source
- Marketing controversy led to nationwide store closures, linked to the 1980 Gwangju crackdown events under military government rule.Sub-event
Starbucks marketing blunder fuels protests against military strongman in Gwangju.1 source