- Affirm is expanding its business model by integrating into the checkout flows of major platforms including Shopify, Amazon, and Apple, competing in the Buy Now Pay Later (BNPL) space.
- Affirm secures lending partnerships with major platforms Shopify and Amazon as part of its expansion into the digital payments market.
Affirm and Shopify are undergoing a strategic partnership that has led to an analyst price target raise from Goldman Sachs, citing strong fundamentals.
2 reports, 1 independent
Updated Sep 19
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What happened
Affirm and Shopify are undergoing a strategic partnership that has led to an analyst price target raise from Goldman Sachs, citing strong fundamentals.