Retailers Partner with Too Good To Go to Sell Surplus Personal Care Products
What happened
Too Good To Go is expanding its platform beyond food to include non-food categories such as personal care and cleaning products. Retailers are now able to offer surplus products through the service. Auchan, Head & Shoulders, and Neutrogena have joined this partnership.
From esmmagazine.com
Why it matters
The expansion allows retailers to encourage sales of surplus non-food products that might otherwise expire or go unsold. This helps retailers recover value from stock that results from inaccurate sales forecasts or seasonal changes.
From esmmagazine.com
Who's involved
- AuchanFrench multinational retail company participating in the surplus product program
- Head & ShouldersBrand participating in the surplus product program
- NeutrogenaCosmetics company participating in the surplus product program
- BeiersdorfGerman personal care company whose brand is participating in the program
- KenvueAmerican consumer health company whose brand is participating in the program
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- BeiersdorfSpeculative
Beiersdorf might achieve operational cost reduction and revenue recovery via the program.
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The entities involved
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Auchan
French multinational retail company
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Head & Shoulders
brand of anti-dandruff shampoo produced by Procter & Gamble
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