Bose Launches Wired Earbuds, Intensifying Competition with Apple
1 report, 1 independent
Updated 00:00
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What happened
Bose announced a new line of wired earbuds that incorporate market-leading sound cancellation technology and are priced at £99. The product features a retro design and a knot-proof silicone casing for the wires. These earbuds are being compared against Apple's wired earbuds, which are noted to be available for under £20.
From aol.co.uk
Why it matters
The introduction of Bose's new offering intensifies the rivalry between Bose and Apple Inc. in the consumer earbud market. This competition could put increased pressure on other audio companies operating in the same space.
From aol.co.uk
Who's involved
- BoseLaunched new wired earbuds to compete in the audio market
- Apple Inc.Competes with Bose in the earbud market
Keep exploring
The entities involved
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Bose
Swiss basketball player
Nothing else this week.
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Apple Inc.
American multinational technology company based in Cupertino, California