Burger King is exploring menu expansion ideas influenced by academic input and industry competition.
1 report, 1 independent
Updated Jun 27
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What happened
Burger King is exploring menu expansion ideas influenced by academic input and industry competition.
Who's involved
What this event is mainly aboutKeep exploring
The entities involved
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Burger King
global chain of hamburger fast food restaurants headquartered in Florida, United States
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Fred Turner
media and communications scholar
Nothing else this week.
Related events
- Burger King is targeting the South African market with new products by collaborating with Toei Animation to launch limited-time menu items.
- Both Burger King and McDonald's are currently offering menu items that customers can customize.
- Both Burger King and McDonald's are currently being evaluated in the sandwich market.