Hearst Television Appoints VP of Strategy and Distribution
- Reports
- 2
- Developments
- 1
- Repetition
- 50%
New informationRepeats or wire copies
What happened
Chris Plourde has joined Hearst Television as the new VP of Strategy and Distribution. Plourde, who previously served as VP of Financial Planning & Analysis at TEGNA, will report to John Robertson, Hearst Television’s Sr. VP of Strategy & Distribution. His role will assist Robertson in managing strategic partnerships in distribution and technology, and driving relationships with networks and MVPDs, including advanced advertising partnerships.
From rbr.com
Why it matters
The move strengthens Hearst Television’s strategy and distribution team, positioning the company to lead in the local television business. Plourde’s experience in distribution strategy, financial planning, and commercial negotiations is expected to be instrumental in building on the company's momentum.
From rbr.com
Who's involved
- Hearst TelevisionAmerican television and radio broadcast company where the executive joined.
- ChrisNew VP of Strategy and Distribution at Hearst Television.
- RobertsonSr. VP of Strategy & Distribution, to whom Chris Plourde reports.
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- Hearst TelevisionSpeculative
Partners and networks might see changes in distribution agreements and advanced advertising partnerships.
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The entities involved
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Hearst Television
American television and radio broadcast company owned by Hearst
- Chris
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Robertson
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