Coles and Liquorland Stock Marks & Spencer Festive Products
What happened
Coles is launching a new range of festive treats supplied by Marks & Spencer. Liquorland is welcoming M&S drinks to Australia for the first time, including five $7 canned spritzes and wines from the M&S Collection range.
From miragenews.com
Why it matters
The partnerships increase the distribution reach of Marks & Spencer products in Australia. Liquorland is stocking M&S drinks exclusively, while Coles is offering M&S food items, which is expected to boost sales for both retailers.
From miragenews.com
Who's involved
- ColesRetailer launching festive treats supplied by Marks & Spencer.
- Marks & SpencerBritish retailer supplying festive food and drinks to Coles and Liquorland.
- LiquorlandAustralian liquor chain stocking M&S drinks exclusively.
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- LiquorlandSpeculative
Could see increased sales and brand profile due to the exclusive M&S drinks range.
- ColesSpeculative
Might see a direct revenue boost from the launch of M&S festive treats.
- AldiSpeculative
Might face increased competitive pressure as Coles attracts premium sales.
- WoolworthsSpeculative
Might face increased competitive pressure as Coles attracts premium sales.
Keep exploring
The entities involved
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Coles
Canadian bookstore chain
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Marks & Spencer
British retailer
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Liquorland
Australian liquor chain
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