Cresta Launches Tokyo Office to Target Japanese Customer Experience Market
What happened
Cresta, an AI operating system for customer experience, opened its new office in Tokyo, Japan. Jim Tamura, who previously led ElevenLabs' business in Japan and Korea, joined Cresta as Vice President and Country Manager. Cresta's platform is available with Japanese-language interface and voice capabilities, and the company announced partnerships with Shop Japan, BELLSYSTEM24, and Kotoba Technologies.
From prnewswire.com
Why it matters
Cresta is targeting the Japanese market, where businesses face severe labor shortages while needing to meet high customer service standards, known as "omotenashi." The company aims to make great customer experience an unlimited resource for businesses operating in Japan.
From prnewswire.com
Who's involved
- ElevenLabsJim Tamura previously led ElevenLabs' business in Japan and Korea.
- TokyoThe city where Cresta opened its new office.
- JapanThe market where Cresta is expanding its operations.
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The entities involved
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ElevenLabs
British software company
Nothing else this week.
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Tokyo
capital and largest city of Japan