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Criteo is partnering with Massmart, which is owned by Walmart, to leverage retail media in South Africa and expand into the Middle East.

1 report, 1 independent Updated Jul 22
AI-generated analysis. Brind wrote this summary from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.

What happened

Some supportReported by 1 outlet

Criteo is partnering with Massmart, which is owned by Walmart, to leverage retail media in South Africa and expand into the Middle East.

Who's involved

What this event is mainly about

How it developed

Newest first. Tap a step to see who reported it.
  1. Massmart hired Merlin Otto as chief growth officer and Charmagne Mazhindu to strengthen brand and digital marketing.Sub-event
  2. Criteo is partnering with Massmart, which is owned by Walmart, to leverage retail media in South Africa and expand into the Middle East.1 source

Keep exploring

The entities involved

  • Criteo

    French advertising company

    Nothing else this week.

  • Massmart

    South African firm

    Nothing else this week.

Coverage

Newest first; wire copies grouped