Sunkist Reverses Discontinuation of Fruit Gems After Public Interest
1 report, 1 independent
Updated Sep 28
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What happened
Sunkist initially planned to discontinue its Fruit Gems candy. Following public reaction, the brand stated it would not eliminate the product. Sunkist is now working with a new family-owned candy maker to restore the candy's flavor, quality, and kosher certification, though it will be temporarily unavailable.
From jewishtimes.com
Why it matters
The change affects the supply chain for a specific consumer good. Dani Klein told JNS that Sunkist did not realize how integral the product was to Jewish communal life, provided the company could make the production financially viable.
From jewishtimes.com
Who's involved
- Dani KleinDiscussed Sunkist's role in communal life during an event at JNS
- JNSHosted the discussion regarding Sunkist's product availability
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The entities involved
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JNS
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