Dhanteras Festival Drives Sales Surge in Jewellery and Auto Sectors in Chandigarh

The Dhanteras festival led to a significant surge in consumer demand across the Tricity markets, particularly in jewellery and automobile sales in Chandigarh. Purchases of gold and silver were estimated at around ₹100 crore, while the jewellery market registered an estimated 30 per cent increase in sales over the previous year. Automobile registrations included 324 four-wheelers and 511 two-wheelers.

The event highlights strong consumer spending in major retail sectors during festive periods. The demand surge in Chandigarh indicates robust local market activity, particularly in high-value goods like gold and automobiles, which can influence regional economic indicators.