Diageo launched a product in Great Britain, leveraging a collaboration with celebrity Sabrina Carpenter for marketing.
2 reports, 1 independent
Updated Sep 8
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What happened
Diageo launched a product in Great Britain, leveraging a collaboration with celebrity Sabrina Carpenter for marketing.
Who's involved
What this event is mainly aboutKeep exploring
The entities involved
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Diageo
multinational alcoholic beverages company
- Diageo is undergoing a leadership transition with Dave Lewis appointed as chief, tasked with restructuring the company to drive returns across its brands, including Guinness and Johnnie Walker.
- Guinness is now owned by multinational drinks giant Diageo, and KEO has established a brewing institution in Cyprus.
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Great Britain
island in the North Atlantic Ocean off the northwest coast of continental Europe