The Bulwark reports revenue exceeding $20 million amid political opposition to Donald…
What happened
The Bulwark, which opposes Donald Trump's political influence, has become a profitable business since starting as a news aggregator in late 2018. Reports indicate that the company's revenue topped $20 million in 2025 and is projected to reach about $30 million this year. The platform also reported having more than 140,000 paid subscribers across Substack and YouTube.
From blogherald.com
Why it matters
The financial success of The Bulwark demonstrates the viability of paid membership models for political commentary and news aggregation. The company grew from an ad-free nonprofit supported by donations to a profitable operation.
From blogherald.com
Who's involved
- Donald TrumpThe political figure whose influence The Bulwark opposes
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The entities involved
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Discord
instant messaging and VoIP software
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Donald Trump
American businessman and politician (born 1946), President of the United States (2017–2021; since 2025)