Elizabeth Arden promotes Eight Hour Cream via Instagram sales campaign
1 report, 1 independent
Updated Sep 1
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What happened
Elizabeth Arden is currently offering its Eight Hour Cream Skin Protectant at a discounted price of £21.70, down from the usual £31. This sale is available through Instagram until September 30, 2026, and includes a promotional code for shoppers. The company is also offering two free Deluxe Samples with all orders over £50.
From aol.co.uk
Why it matters
The campaign utilizes Instagram as a direct sales and marketing platform for the brand. The product has received publicity from various figures, including Victoria Beckham, Jennifer Aniston, Tess Daly, and Cat Deeley, who have all mentioned their use of the cream.
From aol.co.uk
Who's involved
- Elizabeth ArdenBrand whose product is on sale and being advertised
- InstagramSocial media platform used as the sales and marketing channel
- HarperPublishing company used for product publicity and marketing
Keep exploring
The entities involved
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Elizabeth Arden
Canadian American businesswoman
Nothing else this week.
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Instagram
photo and video sharing social network owned by Meta Platforms
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