U.S. Bank Launches Small-Business Credit Cards Featuring Jessica Alba
1 report, 1 independent
Updated Oct 9
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What happened
U.S. Bank launched new small-business credit card options, Business Essentials and Business Essentials Plus, on October 9, 2026. The campaign features Jessica Alba as the spokesperson. The cards offer benefits such as 2% unlimited cash back and 5% cash back on a cardholder's top spending category. The 18-month national campaign was produced by BarkleyOKRP and handled media placements by Crossmedia.
From mediapost.com
Why it matters
The introduction of new small-business credit card products and the associated national advertising campaign by U.S. Bank could influence consumer demand for small-business financial tools. The campaign highlights the cards' benefits, including cash back rewards, to attract new cardholders.
From mediapost.com
Who's involved
- Jessica AlbaSpokesperson for U.S. Bank's new small-business credit card campaign.