L'Oréal is acquiring a majority stake in the startup Innovist as part of its expansion into the Indian beauty market.
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Updated sep 24
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What happened
L'Oréal is acquiring a majority stake in the startup Innovist as part of its expansion into the Indian beauty market.
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What this event is mainly aboutHow it developed
Newest first. Tap a step to see who reported it.- L'Oréal is targeting India's expanding hair colour market.Sub-event
Acquisition of Innovist validates market strategy.1 source
L'Oréal expands its market presence in India via strategic acquisition.1 source
L'Oréal is strategically expanding its presence in the Indian beauty market by acquiring a majority stake in the startup Innovist.1 source