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  1. Levi Strauss & Co. is undergoing corporate reinvention led by Michelle Gass, while Athleta challenges Lululemon with a new store format.
  2. Michelle Gass is leading Levi Strauss & Co.'s growth strategy as the company undergoes corporate reinvention.

Levi Strauss & Co. partners with Macy's for a parade as part of its marketing strategy led by Michelle Gass.

1 report, 1 independent Updated Oct 9
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Levi Strauss & Co. partners with Macy's for a parade as part of its marketing strategy led by Michelle Gass.

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