Lucy Liu Named Asia Pacific Ambassador for Merz Aesthetics
1 report, 1 independent
Updated Oct 12
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What happened
Merz Aesthetics, a medical aesthetics company, launched a new regional campaign called 'Your Time is Now'. The company appointed Lucy Liu as the Asia Pacific ambassador for The Proudly Becoming Collection. The campaign is aimed at women aged 45 to 64 across the Asia Pacific region.
From antaranews.com
Why it matters
The campaign reflects a growing interest in skin longevity among women aged 45-64 in the Asia Pacific region. These consumers are increasingly seeking personalized and proactive treatment approaches rather than traditional anti-aging ideals.
From antaranews.com
Who's involved
- Lucy LiuAsia Pacific ambassador for Merz Aesthetics
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The entities involved
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Lucy Liu
American actress
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