Marseille and France tighten short-term rental rules amid housing shortage
What happened
Marseille has introduced new rules limiting short-term rentals to combat a severe housing shortage. The city requires owners of primary residences to offer another property for long-term rental if they wish to operate a tourist rental, and imposes a 90-day annual limit. Between 2024 and 2025, the supply of tourist rentals in Marseille fell by 16 percent. Furthermore, France strengthened its rules on Airbnb rentals in 2025, granting local authorities greater power to impose their own restrictions.
From thelocal.fr
Why it matters
These regulations directly impact the operations of Airbnb in Marseille, which had previously seen a 73 percent increase in listings between 2020 and 2023. This action is part of a broader trend across Europe where cities are restricting rentals due to housing shortages. The measures aim to curb the effect of short-term rentals on the city's housing stock.
European cities are implementing rental restrictions due to housing shortages, including reducing caps on short-term rentals.
From thelocal.fr
Who's involved
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- AirbnbSpeculative
Airbnb could face limits on revenue and operations due to regulatory action in France.
- FranceSpeculative
France may see changes in the national tourism market due to stricter rental controls.
- EuropeSpeculative
Europe might face increased operational constraints and compliance costs across the continent.
- IHG Hotels & ResortsSpeculative
IHG Hotels & Resorts could benefit from shifting demand away from short-term rentals toward traditional hotels.