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Visa Survey Shows AI Reshaping U.S. Consumer Shopping Habits

1 report, 1 independent Updated 00:00
AI-generated briefing. Brind wrote this from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.

What happened

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A recent survey by Visa found that 54% of U.S. adults utilized artificial intelligence (AI) for various shopping tasks, which is an increase from 47% in 2025. Visa’s U.S. economist, Michael Brown, stated that consumers are approaching the holidays looking for deals and prioritizing value and security. Shoppers are increasingly relying on AI for price comparisons, checking stock availability, and finding discounts.

From smallbiztrends.com

Why it matters

Some supportBrind's analysis of the reports

The growing use of AI tools for price comparisons and discounts could significantly impact how small businesses adapt their strategies during peak shopping seasons. This trend reflects a shift in consumer behavior influenced by technology and concerns over fraud.

From smallbiztrends.com

Who's involved

  • Michael BrownVisa’s U.S. economist who commented on consumer trends
  • Visa Inc.American multinational financial services corporation that conducted the survey

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