Nike launched a new marketing campaign in September 2025, featuring athletes like Caitlin Clark, LeBron James, and Carlos Alcaraz.
2 reports, 2 independent
Updated Sep 4
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What happened
Nike launched a new marketing campaign in September 2025, featuring athletes like Caitlin Clark, LeBron James, and Carlos Alcaraz.
Who's involved
What this event is mainly aboutHow it developed
Newest first. Tap a step to see who reported it.- Nike partnered with Cactus to launch a specialized product line featuring Carlos Alcaraz.Sub-event
Nike launched a new marketing campaign in September 2025, featuring athletes like Caitlin Clark, LeBron James, and Carlos Alcaraz.1 source
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The entities involved
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Nike
American athletic equipment company
Related events
- Nike utilizes athletes for product development.
- Nike and New Balance were both featured in a top sneaker list.
- Nike is developing and launching the Alphafly 4, facing intense competition from rivals like Adidas Adizero Adios Pro Evo 3, with testing involving elite athlete Eliud Kipchoge.
- Jaylen Brown and LeBron James are high-demand players whose partnerships involve providing branded merchandise for team players.
- Travis Scott is collaborating with Nike on a new line of products, leveraging Nike's presence in New York City.
Coverage
Newest first; wire copies grouped- Marketing DiveNike reframes ‘Just Do It’ as ‘Why Do It?’ to engage next-gen athletes This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing
- Insider MonkeyNIKE Basketball Introduces Caitlin Clark As Its Newest Signature Athlete NIKE, Inc. (NYSE:NKE) is one of the 9 Best Footwear Stocks to Buy Now. On August 25, NIKE, Inc.’s (NYSE:NKE) Basketball divisi