NIQ Tracker Reveals Mixed Trends in UK Hospitality Sales for August 2026
What happened
NIQ released its latest Hospitality a Home Tracker, showing that at-home sales for restaurants tracked were 9.6% ahead of the same month in 2025. This growth rate was more than three times the rate of inflation recorded by the Consumer Prices Index for 2026. However, underlying growth in at-home sales slowed this year, with like-for-like restaurant sales rising by only 0.2% in August.
Why it matters
The data indicates a significant shift in consumer spending patterns, with delivery, takeaway, and click-and-collect orders accounting for 19.3% of all consumer spending with restaurants in August. While delivery sales rose 3.4% year-on-year, revenue from takeaway and click-and-collect orders slipped for the 17th consecutive month.
Who's involved
- NIQMarketing research firm specializing in hospitality sales data.
- AustralianBelgian company specializing in ice cream and waffles, a wholly-owned subsidiary of NIQ.
- Jim PeckJim Peck holds the executive roles of CEO and Executive Chairman of NIQ.
- Mike WatkinsMike Watkins serves as the head of retailer and business insight for NIQ.
- New York Stock ExchangeNIQ is a publicly listed company whose operation and capital raising depend on the New York Stock Exchange platform.
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The entities involved
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NIQ
marketing research firm
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