Roku and Netflix announced a pivot toward ad-supported models to drive growth.
1 report, 1 independent
Updated Aug 14
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What happened
Roku and Netflix announced a pivot toward ad-supported models to drive growth.
Who's involved
What this event is mainly aboutKeep exploring
The entities involved
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Roku, Inc.
American producer of streaming video and audio players for television, based in Los Gatos, California
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Netflix
American subscription video on-demand over-the-top streaming service
Related events
- Favorable competitive shifts are noted, leading to an improved market outlook for Netflix.
- Amazon forms an exclusive partnership with Roku, leveraging Amazon's rich shopping data.
- Showtime and Netflix are competing for viewership and IP market share, using aggregator scores for critical validation.
- Crunchyroll and Netflix are competing for global streaming market share.
Coverage
Newest first; wire copies grouped- ZacksNFLX vs. ROKU: Which Ad-Supported Streaming Stock is the Better Buy? The streaming wars have entered a new phase as both Netflix NFLX and Roku ROKU pivot toward ad-supported models to drive growth. W