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  1. Krispy Kreme, GoPro, and Opendoor were cited in the meme stock frenzy, while Citadel Securities tracked retail trading trends.

Social media buzz, including from Wallstreetbets, fueled investment in Krispy Kreme, with one investor spending $100,000 in the company's shares.

1 report, 1 independent Updated Jul 24
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What happened

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Social media buzz, including from Wallstreetbets, fueled investment in Krispy Kreme, with one investor spending $100,000 in the company's shares.

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How it developed

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  1. Bernardo Hees purchased shares of Krispy Kreme stock on June 6, 2026.Sub-event
  2. Krispy Kreme investment activity driven by social media buzz and media coverage.1 source

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  • MarketWatch‘I’m already up $45,000 in about an hour’ — Reddit traders boast about wins as meme-stock mania returns WallStreetBets, the infamous subreddit credited with helping to spawn the meme-stock phenomenon