SoundHound and LG Electronics Partner for Voice Ordering on Smart TVs
What happened
LG Electronics and SoundHound AI have partnered to enable voice ordering and payment directly from LG Smart TVs in the U.S. This feature, expected to launch in December, allows viewers to browse restaurant menus and order dinner without using a phone. The integration will reach approximately 20 million LG Smart TVs.
From fastcasual.com
Why it matters
The partnership provides restaurants with a new channel to be discovered in consumers' living rooms. Restaurants will pay a standard pickup and delivery commission for using the service, which requires no new in-store hardware. This initiative targets the trend that 86% of Americans watch TV while eating delivery dinners.
From fastcasual.com
Who's involved
- SoundHoundAmerican audio recognition and cognition company providing the AI technology.
- LG ElectronicsSouth Korean multinational electronics company integrating the voice ordering functionality into its TVs.
- DoorDashAmerican food delivery company cited for showing 86% of Americans watch TV while eating delivery dinners.
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- SoundHoundSpeculative
SoundHound could gain new revenue through the voice ordering channel established with LG Electronics.
Keep exploring
The entities involved
-
SoundHound
American audio recognition and cognition company
-
LG Electronics
South Korean multinational electronics company