New Jersey Regulator Fines Deli Over Kosher Disclaimer

State regulators in New Jersey imposed a $1,000 civil penalty on a restaurant in Cherry Hill. The penalty was issued because the restaurant's website and menu described it as a Jewish deli and advertised a “Jewish cheesesteak” without a disclaimer stating the food is not kosher. The state is not alleging that the food is being passed off as kosher, but that the required notice was missing.

The action enforces a consumer protection rule in New Jersey that requires businesses to provide conspicuous disclaimers when using terms such as Jewish or kosher-style in food advertising. This regulatory enforcement establishes requirements for how local businesses must manage marketing language to avoid civil penalties.