- Strive is ranked among top corporate Bitcoin holders, while Strategy holds the world's largest corporate Bitcoin reserve, and SATA performance affects market confidence.
- Strategy bought 4,603 Bitcoin for $369.7 million, and Strive adopted Bitcoin into its capital deployment hurdle rate.
Strive acquires Bitcoin, outbidding Strategy in crypto purchases
What happened
Strive purchased 1,355 Bitcoin at $79,475 each on September 23, 2026, raising its cash position to $229.6 million. This acquisition meant Strive outbought Strategy during the week. Strategy funded its $75.7 million purchase using a pre-built USD reserve and did not conduct new capital raises that week.
Why it matters
Strive's ability to maintain a faster pace of Bitcoin accumulation is supported by its preferred product Zeta, which trades at or above par. This aggressive buying cycle highlights the increasingly competitive nature of the corporate crypto treasury space.
Strive has acquired 4,603 Bitcoin for $369.7 million and adopted Bitcoin into its capital deployment hurdle rate.
Who's involved
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
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The entities involved
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STRIVE
American nonprofit organization