The competitive landscape of the U.S. oral tobacco market involves Altria partnering with Helix for the on! brand, while facing market challenges like Skoal's volume declines.
2 reports, 1 independent
Updated Jul 22
Gone quiet
- Reports
- 2
- Developments
- 3
- Repetition
- 0%
New informationRepeats or wire copies
AI-generated analysis. Brind wrote this summary from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.
What happened
The competitive landscape of the U.S. oral tobacco market involves Altria partnering with Helix for the on! brand, while facing market challenges like Skoal's volume declines.
Who's involved
What this event is mainly aboutHow it developed
Newest first. Tap a step to see who reported it.- Andre Calantzopoulos was appointed as Non-Executive Chairman of Philip Morris International on July 3, 2025.Sub-event
Altria partners with Helix for the on! brand while competing in the oral tobacco market against giants like PMI.1 source
- Altria is strategically investing in its on! brand and partnering with Turning Point Brands, which is conducting retail trials with 7-Eleven.
Keep exploring
The entities involved
-
Altria
American multinational company
-
Helix
Population genomics startup based in San Carlos, California
Nothing else this week.
-
Philip Morris International
American global cigarette and tobacco company
Related events
Coverage
Newest first; wire copies grouped- ZacksIs on! the Bright Spot in Altria's Oral Tobacco Portfolio? Altria Group, Inc.’s MO on! nicotine pouch brand continues to outperform in an increasingly competitive marketplace, serving as a rare growt
- Unknown outlet