- Arizona State University conducted a study on enrollment trends in Arizona.
- Immigration has led to early settlement in Phoenix, while university studies are assessing the region's economic potential.
Arizona Hispanic Chamber of Commerce Report Details Latino Consumer Market
What happened
The Arizona Hispanic Chamber of Commerce released its 30th annual Datos report, which examines the Hispanic market in Arizona. The report found that Latinos make up 40% of the Phoenix metro area and possess a combined purchasing power of about $72 billion. Additionally, Hispanic families in the state spend 42% more of their income on energy than the national average.
From kjzz.org
Why it matters
The report provides a comprehensive look at the growing Hispanic consumer base in Arizona. The high purchasing power and specific spending habits, such as higher energy consumption, define a significant market segment within the state.
Immigration has led to early settlement in Phoenix, while university studies are assessing the region's economic potential.
From kjzz.org
Who's involved
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- PhoenixSpeculative
Phoenix might see changes in consumer demand due to the high purchasing power and energy spending of the Latino population in the metro area.
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The entities involved
Related events
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- Paychex tracked small business employment and job growth across the Midwest, Arizona, and Phoenix metro area.
- Latino voters in Arizona determined the outcome of party control in recent elections.