Boots Thailand Expands Skincare Portfolio with The Ordinary Brand Launch
1 report, 1 independent
Updated Sep 1
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What happened
Boots Thailand is strengthening its product offerings by adding The Ordinary to its portfolio. The brand is now available at 42 selected Boots stores nationwide, as well as on the Boots Online Store and the Boots Thailand Mobile App, which operates 24/7. Boots stated that this partnership is an important step in their strategy to bring leading skincare brands to customers at accessible price points.
From newswit.com
Why it matters
The expansion allows customers to access The Ordinary products through established retail channels in Thailand. Boots emphasizes that its trained Pharmacists and Skincare Experts are available to guide consumers through their purchasing decisions regarding the new products.
From newswit.com
Who's involved
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The entities involved
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Thailand
country in Southeast Asia
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