Beauty Brand The Smooth Company Expands Retail Presence in Netherlands
1 report, 1 independent
Updated Fri 00:00
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What happened
The beauty and haircare brand The Smooth Company has begun expanding its retail presence into department stores across the Netherlands. The company launched in 2022 and has seen growth since its inception. The founder, Áine Kennedy, maintains that the brand prioritizes a personal touch in customer service.
From irishtimes.com
Why it matters
The expansion into department stores in the Netherlands indicates increased market penetration and retail growth for The Smooth Company. This move suggests the brand is scaling its operations within the country.
From irishtimes.com
Who's involved
- NetherlandsThe country where The Smooth Company is expanding its retail operations.
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The entities involved
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Netherlands
one of the four autonomous countries of the Kingdom of the Netherlands; with territories in the Caribbean