US Butter Market Sees Increased Competition Between Vermont and Irish Producers
What happened
Competition between Irish and American butter is increasing in the US market. While Irish grass-fed butter, such as Kerrygold, is popular, reports indicate that many customers prefer alternative butters from American producers, including Vermont Creamery. These alternatives are cited for having fuller flavor and higher butterfat content.
From thedailymeal.com
Why it matters
The increased competition affects the US dairy market as producers from both Vermont and Ireland seek to establish themselves as attractive markets for business. Consumer preference for alternatives could shift market dynamics for both nations' dairy exports.
Both Vermont and Ireland are seeking to establish themselves as attractive markets for business.
From thedailymeal.com
Who's involved
Who could feel it
Possible knock-on effectsThese are possibilities Brind reasoned out, not predictions, and not advice. Most are not stated in any report.
- TeagascSpeculative
The Irish dairy sector might face a shift in market price or competitive position in US dairy exports.