How could the industry's shift toward business-ready professionals affect Hays?
Hays may need to adjust talent sourcing for beauty industry roles As staffing and recruiting firms like Hays connect talent with employers, this shift requires them to adjust their sourcing and vetting criteria to match the new, broader definition of a qualified beauty professional.
- Effect
- Mild negative
- How direct
- Brind's reasoning
- When
- Within months
- The story
- Gone quiet
How it reaches Hays
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Corina Santoro, vice president and general manager of Milady, told Newsweek that digital learning is reshaping beauty education. Santoro noted that digital learning across Milady's customer base has grown by nearly 87 percent since 2019, and four in ten schools now offer hybrid programs.
The full event1independent outlet -
The reports note that employers are now looking for candidates who can adapt to workplace expectations and contribute to a business early on, valuing communication skills and digital media alongside technical training. This changes the profile of the talent needed in the beauty sector.
No report states this step directly. Brind drew it from the reporting on each side of it, so treat it as an informed guess.
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staffing and recruiting company
Everything about Hays
Tap any step to see the evidence behind it.
The facts so far
As reported. Each one links to where it comes from.
- Digital learning across Milady's customer base has grown by nearly 87 percent since 2019.newsweek.com
- Industry discussions are increasingly focused on creating 'business-ready junior staff.'newsweek.com
- Employers are increasingly looking for candidates who can adapt to workplace expectations and contribute to a business from an early stage.newsweek.com
Why it matters
For Hays, a staffing and recruiting company, the required skill set of its clients' employees is central to its business model. If the industry standard shifts to require more business acumen, digital literacy, and workplace experience, Hays must adapt its sourcing strategies to find candidates who meet this new, broader definition of talent. This could increase the difficulty or cost of finding suitable candidates for certain roles.
This trend reflects a wider industry movement where technology makes knowledge more accessible, but educators and employers argue that professional capability requires more than information alone. This mirrors discussions at a 2026 roundtable hosted by Beauty Changes Lives, which identified communication, client retention, and workplace expectations as areas where new graduates require additional support.
What we don't know yet
- How quickly will beauty schools integrate these 'business-ready' skills into their curricula?
- Will employers begin to quantify the value of digital literacy in job requirements?
What would change this answer
Reporting
- newsweek.comOct 21
Keep going
Brind's analysis is written by AI from the reporting linked above and can be wrong. This explainer is a possibility worth considering, not a forecast: steps marked as Brind's reasoning are not stated in the reporting. It is not investment advice; do your own research.