Reformation.
Women's Clothing and Accessories
- Reports this week
- 0
- Active events
- 0
- Connections
- 46
What's happening
Earlier this month
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Reformation brand was featured in multiple celebrity sightings and collaborations with figures like Taylor Swift, Jessica Alba, and Jennifer Aniston.Some support1 report
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Both Reformation and Boden are offering modern interpretations of classic twinsets.Some support1 report
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Brands are offering affordable dress rentals, and cakes are traditionally made in Lambeth.Some support1 report
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Reformation collaborated with Alexa Chung on October 10, 2026.Some support1 report
One to three months ago
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Amazon is offering cheaper alternatives to designer brands, while Jenna Bush Hager has been seen wearing styles similar to Reformation.Some support2 reports2 developments inside
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Reformation styles are referenced as being fresh off Pinterest.Some support1 report
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JPMorgan recommends Reformation stock for investment, utilizing data from the TipRanks database.Some support1 report
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Daily Mail reports on fashion trends originating from Copenhagen, with Reformation featuring in related shopping guides.Some support1 report
Gone quiet
No new reports in 90+ days-
Reformation and Balenciaga were both featured in a high-end fashion context on August 8, 2026.Some support1 report
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Reformation founded a boutique in Los Angeles on June 1, 2026.Some support2 reports
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Town & Country published book insights from Sasha Chermayeff, and Instagram featured Reformation clothing.Some support1 report
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Reformation debuted on the NYSE after a successful IPO raise, backed by private equity firm Permira. The company's CEO, Yael Aflalo, stepped down amid controversy.Some support1 report
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Reformation, Zara, and UNIQLO are discussed in the context of how viral trends can lead to negative product outcomes, despite being successful fashion brands.Some support1 report
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The womenswear retailer Reformation secured approval to list its shares on the NYSE as part of its IPO.Well supported7 reports1 development inside
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Reformation conducted its first day of trading on the New York Stock Exchange, backed by Permira.Some support3 reports
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Reformation, a company influenced by SpaceX launches, is attracting attention as a potential IPO candidate, backed by private equity firm Permira and involving founder Elon Musk.Well supported5 reports
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Nordstrom is hosting sales events that are featuring products from Reformation, Reiss, and Mango.Well supported4 reports
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The historical roots of the Dutch resistance against Spanish conquest, fueled by the Reformation, involving the entity PIK.Some support1 report
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Reformation and Monos collaborated on a capsule collection and shared a commitment to sustainability.Some support1 report
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Reformation apparel line faced criticism over limited sizing while selling products through Walmart.Some support1 report
No events began in the chosen period. Widen it, or reset.
Around Reformation this week
News at the entities that move Reformation most-
Morgan Stanley TransactionalSurrozen utilized conference platforms hosted by Morgan Stanley in South San Francisco on September 1, 2026.Moves Reformation
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New York Stock Exchange StructuralMNTN completed its first quarter as a publicly traded company, with Mark Douglas serving as CEO.Moves Reformation
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Taylor Swift OperationalPixar celebrates a successful film debut, highlighting the contributions of its leadership team, including Chief Creative Officer Pete Docter, Taylor Swift, and President Jim Morris.Moves Reformation
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RBC Capital Markets TransactionalLive Oak Bank filed a registration statement with the SEC, with RBC Capital Markets and Keefe, Bruyette & Woods serving as joint bookrunning managers.Moves Reformation
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Europe OperationalNatural gas prices fell on the Dutch TTF exchange due to colder temperatures.Moves Reformation
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Amazon OperationalDemocrats gained control of both chambers of Congress while major tech companies like Amazon, Microsoft, and Meta continue to deploy AI infrastructure in the US.Moves Reformation
Connections
The 40 strongest of 46, analyzed from the reporting. The bars show how strongly a change on one side reaches the other.-
Permira Structural
Permira holds a majority and controlling ownership stake in Reformation, a relationship established in 2019.
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New York Stock Exchange Structural
Reformation gained market access and began trading as a publicly listed company on the New York Stock Exchange.
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Morgan Stanley Transactional
The companies are engaged in a high-stakes transactional relationship regarding the proposed Initial Public Offering (IPO) of Reformation, with Morgan Stanley serving as the underwriter.
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Yael Aflalo Structural
A is the founder and major shareholder of B, establishing a foundational and ongoing dependency.
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RBC Capital Markets Transactional
Reformation engaged RBC Capital Markets to provide financial services, culminating in the joint bookrunner role for a proposed IPO.
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Taylor Swift Operational
Taylor Swift actively promotes and wears Reformation products, acting as a brand advocate.
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Hoka Transactional
Reformation and Hoka engaged in a collaboration.
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Walmart Structural
A sells its products through Walmart's retail locations, establishing a distribution dependency.
Show all 40 connections
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Nordstrom Transactional
The entities are engaged in a current commercial partnership where A offers products featured during B's sales events, including early fall arrivals.
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Birkenstock Operational
The entities are direct competitors in the market and are frequently used as performance benchmarks during Initial Public Offerings (IPOs).
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Mytheresa Operational
The two companies are active competitors in the luxury market, with evidence showing one currently ranks behind the other in valuation.
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LuxExperience Operational
The two companies are direct competitors in the market, with evidence suggesting Reformation ranks below LuxExperience in valuation.
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Amazon Operational
Reformation competes with Amazon's offerings by providing budget alternatives within the Amazon market ecosystem.
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Alexa Chung Operational
Reformation and Alexa Chung have engaged in a collaborative partnership.
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BREBECK Composite Operational
Reformation and BREBECK Composite engage in affiliate partnerships within the high-end fashion market.
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Kacey Musgraves Mentioned together
A's apparel line drew criticism regarding limited sizing.
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Elon Musk Operational
The relationship is inferred from a single snapshot noting competitive market activity influenced by major industry events.
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Zara Mentioned together
Both companies operate in a market susceptible to negative outcomes driven by viral trends.
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Neil Saunders Mentioned together
Neil Saunders provided support for Reformation's proposed valuation.
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Europe Operational
Reformation has historically transformed the book market within Europe.
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Mango Operational
Both companies compete in the trending apparel market by offering similar product lines.
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J.Crew Operational
Both Reformation and J.Crew compete in the high-low fashion market segment.
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Umbro Operational
The companies have announced a collaboration for the Spectator Sport franchise.
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Financial District Shared context
The company Reformation was physically located in the Financial District for a professional photoshoot.
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Copenhagen Mentioned together
Reformation is featured in shopping guides based on trends observed in Copenhagen.
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Instagram Mentioned together
The brand utilized the platform by having its content featured in a shared reel.
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Jenna Bush Hager Mentioned together
Co-mentioned as entities sharing a specific fashion aesthetic.
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Pinterest Mentioned together
Reformation styles are referenced and tracked on the Pinterest platform.
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UNIQLO Mentioned together
Both companies are thematically grouped as successful low-maintenance fashion brands.
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Jessica Alba Mentioned together
Jessica Alba was observed wearing Reformation apparel.
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Los Angeles Shared context
Reformation is a company that is based and operates within Los Angeles.
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Jennifer Aniston Mentioned together
Jennifer Aniston was observed wearing Reformation apparel.
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Balenciaga Mentioned together
Reformation and Balenciaga are co-mentioned in articles discussing the high-end fashion context.
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Sarah Jessica Parker Mentioned together
Sarah Jessica Parker was observed wearing a Reformation dress at an event.
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Citigroup Mentioned together
Citigroup is noted for assuming a joint bookrunner role in an IPO.
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Nara Smith Operational
Reformation and Nara Smith have engaged in a collaboration.
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Manhattan Shared context
Reformation markets its apparel within the geographical context of Manhattan.
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Boden Operational
The brands are observed to compete in the market by offering modern interpretations of classic twinsets.
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Netherlands Mentioned together
A was a factor in religious resistance against Spain, but the evidence does not establish a direct functional link or co-mention with the Netherlands.
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Kriti Gupta Mentioned together
No evidence found linking Reformation and Kriti Gupta.
History
Events by the month they beganOctober 2026
4 events- Reformation brand was featured in multiple celebrity sightings and collaborations with figures like Taylor Swift, Jessica Alba, and Jennifer Aniston.
- Both Reformation and Boden are offering modern interpretations of classic twinsets.
- Brands are offering affordable dress rentals, and cakes are traditionally made in Lambeth.
- Reformation collaborated with Alexa Chung on October 10, 2026.
September 2026
2 eventsAugust 2026
4 events- Daily Mail reports on fashion trends originating from Copenhagen, with Reformation featuring in related shopping guides.
- Reformation and Balenciaga were both featured in a high-end fashion context on August 8, 2026.
- Town & Country published book insights from Sasha Chermayeff, and Instagram featured Reformation clothing.
- Reformation debuted on the NYSE after a successful IPO raise, backed by private equity firm Permira. The company's CEO, Yael Aflalo, stepped down amid controversy.
Show 2 earlier months
July 2026
6 events- Amazon is offering cheaper alternatives to designer brands, while Jenna Bush Hager has been seen wearing styles similar to Reformation.
- Reformation, Zara, and UNIQLO are discussed in the context of how viral trends can lead to negative product outcomes, despite being successful fashion brands.
- The womenswear retailer Reformation secured approval to list its shares on the NYSE as part of its IPO.
- Reformation conducted its first day of trading on the New York Stock Exchange, backed by Permira.
- Nordstrom is hosting sales events that are featuring products from Reformation, Reiss, and Mango.
- The historical roots of the Dutch resistance against Spanish conquest, fueled by the Reformation, involving the entity PIK.
June 2026
4 events- Reformation founded a boutique in Los Angeles on June 1, 2026.
- Reformation, a company influenced by SpaceX launches, is attracting attention as a potential IPO candidate, backed by private equity firm Permira and involving founder Elon Musk.
- Reformation and Monos collaborated on a capsule collection and shared a commitment to sustainability.
- Reformation apparel line faced criticism over limited sizing while selling products through Walmart.