TikTok.
video-focused social media platform
- Reports this week
- 27
- Active events
- 27
- Connections
- 1,450
What's happening
Active this week
-
Circana provided market data on consumer trends, noting increased consumer interest in protein-rich foods.Some support2 reports
-
Google Search is seeking Preferred Source status while Which? shares a video on TikTok.Some support1 report
-
TikTok disseminated content featuring false claims about Donald Trump, acting on findings from a McGill report.Some support1 report
-
TikTok has been reported to have breached the European Union's online content rules.Well supported7 reports1 development inside
-
The European Commission is investigating TikTok's feed design and business model, with Henna Virkkunen commenting on algorithmic design.Some support1 report
-
MPs from the Rastriya Swatantra Party are using TikTok during state-funded trips.Some support1 report
-
Spanish prosecutors and Prime Minister Pedro Sánchez are taking action against TikTok regarding illegal content and abuse material.Some support4 reports
-
Nigerian police collaborate with Meta and TikTok to combat deepfakes targeting political figures.Some support1 report
-
TikTok features viral content about Trader Joe's, driving high demand and subsequent resale prices on eBay.Some support1 report1 development inside
-
Customers are sharing frustration over purchase limits for Trader Joe's products on TikTok.Some support1 report
-
Controversy on TikTok caused income loss for restaurant businesses in Texas and Arizona.Some support1 report
-
Both Instagram and TikTok are currently hosting and reflecting creator economy trends.Well supported3 reports11 developments inside
-
A creator moved from Michigan to Illinois, and social media platforms are highlighting small business struggles.Some support1 report
-
TikTok Shop is providing the necessary infrastructure for founder-led e-commerce businesses to grow and operate.Some support1 report3 developments inside
-
TikTok launched TikTok Shop Plus, a new subscription option similar to Amazon Prime.Some support1 report
-
RANS Entertainment used YouTube, Instagram, and TikTok for government content, prompting a statement from the Corruption Eradication Commission.Some support1 report
-
The Vietnamese Ministry of Education and Training is leading a scheme to regulate social media use, specifically targeting TikTok.Some support1 report
-
Peters Ice Cream launched a new flavor campaign using Anzac experience, running across TikTok and Meta platforms.Some support1 report
-
Political ad spend is flowing to global tech platforms like Meta and TikTok in South Africa.Some support1 report
-
Regulators propose algorithm changes, while England announces its tour squad and India seeks to seal an ODI series.Some support1 report
-
TikTok is being used by young people in the Middle East, with studies examining its impact on the UAE economy.Some support1 report
-
TikTok platform algorithms rely on engagement factors, according to reports involving Celebian.Some support1 report
-
TikTok and YouTube submitted to a Senate inquiry regarding platform safety, prompting consideration of fines for tech giants.Some support4 reports
-
Social media trends are driving consumer demand in Ho Chi Minh City.Some support1 report1 development inside
-
TikTok Việt Nam highlighted the dynamic community of content creators in Ho Chi Minh City.Some support1 report
-
SKIMS products went viral on TikTok, prompting a report from BuzzFeed regarding the brand's response.Some support1 report
-
Fashion retailers like Aritzia and Brandy Melville are operating in major Canadian cities, while platforms like Pinterest and TikTok track trending colors and styles.Well supported3 reports
Earlier this month
-
TikTok trends are driving demand for beauty products.Some support1 report3 developments inside
-
Sephora is stocking various beauty brands, including Laneige, Rare Beauty, and Glossier, which are popular on TikTok.Some support1 report
-
Major tech companies, including TikTok, Meta, and Google, provided Australia-specific datasets in response to regulatory assessment.Some support1 report
-
Steve Kornacki, an NBC correspondent, was interviewed by Tom Llamas and responded to a query from a TikTok viewer.Some support1 report
-
Democrats and Republicans are supporting firmer oversight of Meta, following a poll by Reuters.Some support5 reports
-
Allegations involving TikTok and Texas Roadhouse spread via social media platforms.Some support1 report1 development inside
-
The Republican party is utilizing TikTok accounts, and the platform is offering new forums for political advertising.Some support1 report
-
A viral soft serve margarita trend, utilizing Tajín spice blend, is being adopted by a bar in Bossier City.Some support2 reports
-
A creator named eatwithrae is active on TikTok, coinciding with the rise of Mukbangs in South Korea.Some support1 report
-
Legal and political pressure mounts on major social media companies as they face challenges regarding their algorithms and business practices in California and New Mexico.Some support1 report3 developments inside
-
Social media platforms Instagram and TikTok are being exploited for illicit activities.Some support1 report3 developments inside
-
Cheesecake Factory uses TikTok videos to promote its dining experience, highlighting music soundtracks.Some support1 report
-
Sarah shared observations about high costs in San Antonio and used Google Classroom for assignments, sharing insights on TikTok.Some support1 report
-
TikTok is playing a role in the ongoing conflict in Ukraine, impacting recent events.Some support1 report
-
Governments across Europe and elsewhere are planning bans or restrictions on major social media platforms like TikTok, Snapchat, and Instagram.Well supported99 reports17 developments inside
-
Kenya is seeking to hold social media platforms accountable for their operations.Some support1 report
-
The Online Safety Bill now covers both TikTok and YouTube platforms.Some support1 report
-
Greece has mandated that TikTok block users under 15, potentially setting a precedent for other European nations.Some support1 report
-
Platforms like Meta and TikTok are operating and complying with government directives in regions affected by haze in Sumatra and Kalimantan.Some support1 report
-
Carl's Jr. faces criticism on TikTok regarding high prices, linked to minimum wage increases in Los Angeles County.Some support1 report
-
Misinformation is spreading via social media platforms involving TikTok in South Africa.Some support2 reports
-
Professionals are using TikTok to showcase and utilize DeWALT tools.Some support1 report
-
Influencer monetization practices are being discussed in San Diego involving the TikTok platform.Some support1 report
-
Coumba Kebe, from Noblesville, Indiana, is running for the office of Indiana treasurer and is utilizing TikTok to campaign against rivals like Becky Cash and Victoria Spartz.Some support1 report1 development inside
-
Pastor Victor Kanyari is pursuing views and virtual gifts on TikTok.Some support1 report
-
DA uses TikTok for digital campaigns while Public Affairs Research Institute reports low voter registration rates in South Africa.Some support2 reports
-
Tostitos product label changes were discussed on TikTok on November 2, 2026.Some support1 report
-
Anuel AA used TikTok LIVE Premiere to preview his new music on November 2, 2026.Some support1 report
-
FSB detained a minor in Moscow after using US intelligence and TikTok to uncover a neo-Nazi channel on Telegram.Some support1 report
-
The European Parliament is pushing for greater platform accountability regarding TikTok.Some support2 reports
-
A new report details how TikTok insights are informing Cosmopolitan's trend analysis, alongside the influence of the Y2K trend.Some support1 report
-
Ashe's single achieved streaming success after being embraced by TikTok.Some support1 report
-
Australia is imposing revenue charges on major tech companies including TikTok, Meta, and Google.Well supported4 reports1 development inside
No events began in the chosen period. Widen it, or reset.
What's reaching TikTok
Events traced to TikTok, step by step, newest first- Cosmopolitan's new digital strategy may alter its content flow on TikTokCosmopolitan's new digital strategy may alter its content flow on TikTokPossible
- TikTok may face restrictions on personalized feeds under new California lawTikTok may face restrictions on personalized feeds under new California lawPossible
- Local news influx may increase competition for TikTokIncreased local content on YouTube may intensify competition for TikTokPossible
- TikTok may boost its utility by driving tourism in New EnglandTikTok's role in driving New England tourism boosts platform utility and engagement.Likely
- Government use of YouTube may increase competition for TikTok's user attentionGovernment use of YouTube may increase competition for TikTok's user attentionPossible
- New connection apps may intensify competition for TikTok's user attentionIncreased social connection demand may intensify competition for TikTok's user attention.Possible
See all 24 explainers
- TikTok may benefit as Instagram faces automated content restrictions in IndiaTikTok may gain market share as automated restrictions limit content availability on Instagram.Possible
- TikTok may need to adjust strategy as influencer marketing growsTikTok may need to adjust its content strategy amid rising influencer competitionPossible
- TikTok may face new compliance costs from Pennsylvania's AI ad lawTikTok may face new compliance costs due to Pennsylvania's AI ad disclosure lawPossible
- TikTok may face pressure to adopt new AI monetization strategiesTikTok may need to adapt to new AI-driven monetization models discussed at Guangzhou conferencePossible
- Shapellx's new shapewear could drive trends on TikTokShapellx's new structural shapewear may boost trend visibility on TikTok.Possible
- YouTube's new commerce features intensify competition for TikTokTikTok faces intensified competition as YouTube strengthens creator commerce modelLikely
- Meta's algorithm review could change competitive dynamics for TikTokMeta's content algorithm changes may shift competitive dynamics for TikTok in IndiaPossible
- Increased ad scaling by Pinterest and Reddit intensifies competition for TikTokIncreased ad scaling by Pinterest and Reddit intensifies competition for TikTokPossible
- Aldi's low prices could change TikTok's shopping trendsAldi's budget deals may shift TikTok's focus away from luxury shoppingPossible
- TikTok may see increased misinformation about SASSA grant datesTikTok may see increased misinformation regarding SASSA's new grant payment dates.Possible
- Italian label debut may boost TikTok's consumer engagement in SingaporeBrandy Melville's debut may boost TikTok's consumer engagement in SingaporeLikely
- OpenAI lawsuits may accelerate regulatory pressure on TikTokOpenAI lawsuits may accelerate regulatory pressure on TikTokPossible
- TikTok may face new compliance costs from Mexico's content decreeTikTok may face new compliance costs from Mexico's content decreeLikely
- Delivery app competition may force TikTok to change beauty strategyTikTok may need to adapt its strategy as delivery apps challenge beauty retailersPossible
- Instagram's rising engagement may increase pressure on TikTokInstagram's rising engagement may increase pressure on TikTokPossible
- Influencer commerce on Instagram may intensify competition for TikTokIncreased influencer commerce on Instagram may intensify competition for TikTok's user attention.Possible
- TikTok may face pressure from social media rivals to adjust strategyTikTok may need to adjust content strategy amid intense social media competitionPossible
- TikTok reviews fuel Korean food's rise in US supermarketsTikTok reviews are driving Korean food into mainstream US grocery stores.Reported
Explainers that pass through TikTok
TikTok is a step on the way to someone else- Gabon ban may reduce ByteDance's revenue from TikTokByteDance may face a loss of revenue and market access in Gabon.Likely
- ByteDance may face operational changes due to UK social media safety pushNew UK social media regulations may force ByteDance to overhaul TikTok's operationsPossible
- How will the settlement over TikTok's safety claims affect the state?Alabama state receives minimum $100 million from TikTok settlementReported
Around TikTok this week
News at the entities that move TikTok most-
Montana TransactionalThe Montana Republican Party challenged a new election law, which was reported by the Montana Free Press.Moves TikTok
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Meta OperationalA lawsuit was filed in San Francisco targeting major AI firms, including OpenAI, Meta, and Google, with the New Jersey AG representing the plaintiffs.Moves TikTok
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Oracle StructuralOracle's data center in Doña Ana County is currently facing local government scrutiny.Moves TikTok
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Keir Starmer StructuralBurnham's PMQs were criticized as tedious, while Badenoch struggled to engage him in Parliament.Moves TikTok
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White House OperationalThe White House is proposing an AI chatbot to handle inquiries and suggesting a martial arts head for a new role.Moves TikTok
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Instagram OperationalDistinctive restaurant designs are encouraging customer photo sharing on Instagram.Moves TikTok
Connections
The 40 strongest of 1,450, analyzed from the reporting. The bars show how strongly a change on one side reaches the other.-
Instagram Operational
Instagram and TikTok are intense market rivals, actively competing for user attention, market share, and cultural trends.
-
Meta Operational
Meta and TikTok are intense market rivals, engaging in product competition, market battles, and facing shared regulatory and legal scrutiny.
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Oracle Structural
Oracle provides critical cloud infrastructure, security, and holds a majority ownership stake in TikTok's U.S. operations.
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YouTube Operational
TikTok and YouTube are intense competitors for user attention and market share, while facing shared regulatory and AI content challenges.
-
Starbucks Operational
Starbucks and TikTok maintain an operational partnership utilizing a custom creator network for brand promotion and revenue sharing.
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TikTok Shop Structural
TikTok Shop is an integrated e-commerce feature and infrastructure layer within the TikTok platform.
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Shou Zi Chew Structural
Shou Zi Chew serves as the Chief Executive Officer of TikTok.
-
Keir Starmer Structural
Keir Starmer's government is actively imposing regulatory mandates, including age verification and usage bans, on TikTok.
Show all 40 connections
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Amazon Operational
TikTok trends drive product discovery and sales on Amazon, while both platforms actively compete for consumer spending.
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Montana Transactional
Montana enacted a complete and unilateral ban on TikTok's operations within the state.
-
Donald Trump Operational
Trump actively uses TikTok for political campaigning while simultaneously leveraging executive power to influence its regulatory status and potential sale.
-
Google Operational
The platforms actively compete for user attention and advertising revenue while facing shared regulatory and legal scrutiny.
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SKIMS Operational
SKIMS products achieve significant market visibility and virality through the TikTok platform.
-
U.K. Structural
The U.K. government is planning to impose regulations, including potential age-based service bans, on TikTok operations within the country.
-
White House Operational
The White House actively utilizes TikTok as a platform for political messaging, policy promotion, and public outreach.
-
Aldi Operational
Aldi actively utilizes TikTok's platform for product marketing, content distribution, and gathering market feedback.
-
Pennsylvania Operational
The Pennsylvania Attorney General has initiated a lawsuit against TikTok regarding alleged misleading marketing and failure to protect children within the state.
-
Congress Structural
Congress has used legislative and regulatory power to mandate the sale and restructure of TikTok's U.S. operations.
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Indonesia Structural
Indonesia imposes and enforces regulations on TikTok regarding youth access, age verification, and platform compliance within its borders.
-
Pinterest Operational
The platforms actively compete in the short-form video market and share functions related to visual inspiration and second-hand shopping.
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Taylor Swift Operational
Swift utilizes TikTok for content distribution and promotion, while the platform manages her music usage and enforces intellectual property rights.
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Walmart Operational
Walmart and TikTok maintain a dynamic operational relationship characterized by direct competition, formal partnerships, and mutual influence via consumer market commentary and digital channels.
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ByteDance Structural
ByteDance is the parent company and owner of TikTok, though ownership and operations have undergone recent restructuring and divestiture.
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Office of Legal Counsel Structural
The Office of Legal Counsel issues formal legal opinions and memos that dictate TikTok's operational status and risk profile within government contexts.
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government Structural
The government is actively proposing and implementing regulations, including age restrictions and potential bans, on TikTok services.
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state Structural
TikTok is subject to state regulation, including age restrictions, and contributes financially through taxes and PRSI.
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Florida Structural
Florida enforces child safety laws and regulatory constraints against TikTok through lawsuits and legislation.
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European Commission Structural
The European Commission formally regulates TikTok, investigating compliance with EU digital laws and imposing operational restrictions.
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Netflix Operational
The two platforms are engaged in direct market competition for audience share and influence over content formats.
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Larry Ellison Structural
Larry Ellison is a part-owner of TikTok following the acquisition of a large stake.
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Gavin Newsom Operational
Newsom and California actively regulate TikTok's content and features, leading to ongoing legal challenges and conflicts from the platform.
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Ulrich Siegmund Operational
Ulrich Siegmund actively utilizes the TikTok platform for political campaign outreach and live streaming.
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Silver Lake Structural
Silver Lake operates as a managing investor within the joint venture structure of TikTok USDS.
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National Liberation Army Operational
A utilizes B's platform for recruitment and outreach activities.
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Greece Structural
Greece is actively imposing regulatory standards, mandates, and bans on TikTok's operations within its jurisdiction.
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Zenia Mucha Structural
Zenia Mucha serves as Chief Brand and Communications Officer for TikTok.
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Bri Transactional
The relationship is defined by a specific, current dispute where Bri was involved as a seller in a commercial transaction with TikTok.
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Senegal Structural
Senegalese law formally regulates and governs TikTok's online speech and platform use within the country.
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STRIVE Structural
STRIVE provides essential content delivery services to TikTok, establishing a functional dependency.
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New Jersey Structural
New Jersey law restricts TikTok's use of minors' data via the Kids Code Act.
History
Events by the month they beganNovember 2026
41 events- Google Search is seeking Preferred Source status while Which? shares a video on TikTok.
- TikTok disseminated content featuring false claims about Donald Trump, acting on findings from a McGill report.
- The European Commission is investigating TikTok's feed design and business model, with Henna Virkkunen commenting on algorithmic design.
- MPs from the Rastriya Swatantra Party are using TikTok during state-funded trips.
- Spanish prosecutors and Prime Minister Pedro Sánchez are taking action against TikTok regarding illegal content and abuse material.
- Nigerian police collaborate with Meta and TikTok to combat deepfakes targeting political figures.
- Customers are sharing frustration over purchase limits for Trader Joe's products on TikTok.
- Controversy on TikTok caused income loss for restaurant businesses in Texas and Arizona.
- A creator moved from Michigan to Illinois, and social media platforms are highlighting small business struggles.
- TikTok launched TikTok Shop Plus, a new subscription option similar to Amazon Prime.
- RANS Entertainment used YouTube, Instagram, and TikTok for government content, prompting a statement from the Corruption Eradication Commission.
- The Vietnamese Ministry of Education and Training is leading a scheme to regulate social media use, specifically targeting TikTok.
- Peters Ice Cream launched a new flavor campaign using Anzac experience, running across TikTok and Meta platforms.
- Political ad spend is flowing to global tech platforms like Meta and TikTok in South Africa.
- Regulators propose algorithm changes, while England announces its tour squad and India seeks to seal an ODI series.
- TikTok is being used by young people in the Middle East, with studies examining its impact on the UAE economy.
- TikTok platform algorithms rely on engagement factors, according to reports involving Celebian.
- TikTok Việt Nam highlighted the dynamic community of content creators in Ho Chi Minh City.
- SKIMS products went viral on TikTok, prompting a report from BuzzFeed regarding the brand's response.
- Sephora is stocking various beauty brands, including Laneige, Rare Beauty, and Glossier, which are popular on TikTok.
- Major tech companies, including TikTok, Meta, and Google, provided Australia-specific datasets in response to regulatory assessment.
- Steve Kornacki, an NBC correspondent, was interviewed by Tom Llamas and responded to a query from a TikTok viewer.
- The Republican party is utilizing TikTok accounts, and the platform is offering new forums for political advertising.
- A creator named eatwithrae is active on TikTok, coinciding with the rise of Mukbangs in South Korea.
- Cheesecake Factory uses TikTok videos to promote its dining experience, highlighting music soundtracks.
- Sarah shared observations about high costs in San Antonio and used Google Classroom for assignments, sharing insights on TikTok.
- TikTok is playing a role in the ongoing conflict in Ukraine, impacting recent events.
- Kenya is seeking to hold social media platforms accountable for their operations.
- The Online Safety Bill now covers both TikTok and YouTube platforms.
- Greece has mandated that TikTok block users under 15, potentially setting a precedent for other European nations.
- Platforms like Meta and TikTok are operating and complying with government directives in regions affected by haze in Sumatra and Kalimantan.
- Carl's Jr. faces criticism on TikTok regarding high prices, linked to minimum wage increases in Los Angeles County.
- Misinformation is spreading via social media platforms involving TikTok in South Africa.
- Professionals are using TikTok to showcase and utilize DeWALT tools.
- Influencer monetization practices are being discussed in San Diego involving the TikTok platform.
- Pastor Victor Kanyari is pursuing views and virtual gifts on TikTok.
- Tostitos product label changes were discussed on TikTok on November 2, 2026.
- Anuel AA used TikTok LIVE Premiere to preview his new music on November 2, 2026.
- FSB detained a minor in Moscow after using US intelligence and TikTok to uncover a neo-Nazi channel on Telegram.
- A new report details how TikTok insights are informing Cosmopolitan's trend analysis, alongside the influence of the Y2K trend.
- Ashe's single achieved streaming success after being embraced by TikTok.
October 2026
1 eventSeptember 2026
2 eventsShow 3 earlier months
August 2026
6 events- TikTok Shop is providing the necessary infrastructure for founder-led e-commerce businesses to grow and operate.
- TikTok and YouTube submitted to a Senate inquiry regarding platform safety, prompting consideration of fines for tech giants.
- Fashion retailers like Aritzia and Brandy Melville are operating in major Canadian cities, while platforms like Pinterest and TikTok track trending colors and styles.
- Democrats and Republicans are supporting firmer oversight of Meta, following a poll by Reuters.
- Allegations involving TikTok and Texas Roadhouse spread via social media platforms.
- Australia is imposing revenue charges on major tech companies including TikTok, Meta, and Google.
July 2026
4 events- TikTok has been reported to have breached the European Union's online content rules.
- Social media trends are driving consumer demand in Ho Chi Minh City.
- A viral soft serve margarita trend, utilizing Tajín spice blend, is being adopted by a bar in Bossier City.
- Social media platforms Instagram and TikTok are being exploited for illicit activities.
June 2026
6 events- Circana provided market data on consumer trends, noting increased consumer interest in protein-rich foods.
- TikTok features viral content about Trader Joe's, driving high demand and subsequent resale prices on eBay.
- Both Instagram and TikTok are currently hosting and reflecting creator economy trends.
- TikTok trends are driving demand for beauty products.
- Governments across Europe and elsewhere are planning bans or restrictions on major social media platforms like TikTok, Snapchat, and Instagram.
- Coumba Kebe, from Noblesville, Indiana, is running for the office of Indiana treasurer and is utilizing TikTok to campaign against rivals like Becky Cash and Victoria Spartz.