- Merchants are deciding between utilizing Shopify's independent platform or leveraging Amazon's extensive market reach.
- Shopify provides tools to help merchants compete against large retailers.
Brands are increasingly seeking to establish their own e-commerce platforms instead of relying on large online retailers.
1 report, 1 independent
Updated 00:00
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What happened
Brands are increasingly seeking to establish their own e-commerce platforms instead of relying on large online retailers.