Genesis is expanding its premium brand presence, highlighted by the GV60 Magma's pricing and new personnel hires.
Steady: 1 development in the last 24 hours, 1 in the last 7 days
Updated 2 hours ago
The latest in this situation
How it started
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What happened
Genesis is expanding its premium brand presence, highlighted by the GV60 Magma's pricing and new personnel hires.
Who's involved
What this event is mainly aboutHow it developed
Newest first. Tap a step to see who reported it.Kato was promoted to lead dealer network development for Genesis.1 source
- Hyundai Group is considering expanding the Genesis pickup line aimed at niche luxury lifestyle buyers in the North American Market.Sub-event
Genesis expands Magma lineup, and Hyundai explores using Kia's architecture and GM truck technology.1 source
Genesis establishes Magma as a performance sub-brand for its luxury line.1 source
Genesis expands premium brand, featuring GV60 Magma pricing and new personnel.1 source
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The entities involved
Coverage
Newest first; wire copies grouped- aol.com
- carbuzz.com
- motor1.comA Genesis Pickup Truck Could Be Back On The Table Thanks To Hyundai
- slashgear.com
- autoexpress.co.uk