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Harley-Davidson appointed Starr as CEO, who previously served as CEO of Topgolf.

6 reports, 5 independent Updated Aug 5
Gone quiet Reached 5 outlets in its first 24 hours
Reports
6
Developments
3
Repetition
50%

New informationRepeats or wire copies

AI-generated analysis. Brind wrote this summary from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.

What happened

Well supportedReported by 5 independent outlets

Harley-Davidson appointed Starr as CEO, who previously served as CEO of Topgolf.

Who's involved

What this event is mainly about
StarrHarley-DavidsonJochen Zeitz

How it developed

Newest first. Tap a step to see who reported it.
  1. Topgolf leader Jochen Zeitz takes over as CEO of Harley-Davidson.1 source
  2. Zeitz, who was previously appointed CEO, announced his retirement from Harley-Davidson.1 source
  3. Starr appointed CEO of Harley-Davidson, leveraging prior experience as CEO of Topgolf.1 source

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The entities involved

Related events

Coverage

Newest first; wire copies grouped
  • The Wall Street JournalHarley-Davidson Names Topgolf Leader as New CEO Harley-Davidson appointed Artie Starrs, head of sports-entertainment company Topgolf, to be its new president and chief executive officer. Starrs will
  • Milwaukee Journal SentinelHarley-Davidson names new president and CEO to replace Jochen Zeitz. He's coming from Topgolf Harley-Davidson Inc. has named a new president and CEO in a transition aimed at helping the motorcycle ma
  • InvestopediaHarley-Davidson Names New CEO as Motorcycle Maker's Shakeup Continues Harley-Davidson named Topgolf Callaway executive Artie Starrs as its new CEO, replacing Jochen Zeitz. The struggling motorcycle m
  • ReutersHarley-Davidson names Topgolf's Arthur Starrs as CEO (Reuters) -Harley-Davidson said on Monday Topgolf's Arthur Starrs would succeed Jochen Zeitz as CEO, to help steer the storied motorcycle maker th
  • PR NewswireHarley-Davidson Appoints Artie Starrs as President and Chief Executive Officer MILWAUKEE, Wis., Aug. 4, 2025 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson" or the "Company") (NYSE: HOG) tod
  • Unknown outlet