Brind.
  1. Both Instagram and TikTok are currently hosting and reflecting creator economy trends.
  2. A trend is observed spreading from Instagram to TikTok platforms.

Study finds third-party tools successfully link profiles across TikTok and Instagram

1 report, 1 independent Updated Sep 25
AI-generated briefing. Brind wrote this from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.

What happened

Some supportReported by 1 outlet

A study compared three services—face2social, FaceCheck.ID, and Social Catfish—using 20 faces from two group photos. face2social found confirmed matches for 15 of 18 people, with all 23 results being profile links. FaceCheck.ID found 7 confirmed matches, but only three were profiles. face2social successfully linked to a TikTok profile, while FaceCheck.ID linked to an Instagram post.

From ibtimes.co.uk

Why it matters

Some supportBrind's analysis of the reports

The research demonstrated that third-party tools could successfully identify and link individuals across different social media platforms. This raises questions about the security and potential misuse of biometric data in the competitive social media landscape.

A trend is observed spreading from Instagram to TikTok platforms.

From ibtimes.co.uk

Who's involved

  • TikTokVideo-focused social media platform involved in the successful linking of profiles.
  • InstagramPhoto and video sharing social network that was the target of a successful profile link.
  • ByteDanceParent company and controlling entity of TikTok.
  • MetaParent company that owns and operates Instagram.

Keep exploring

Part of

A trend is observed spreading from Instagram to TikTok platforms. All 1 developments

Within Both Instagram and TikTok are currently hosting and reflecting creator economy trends.

The entities involved

Related events

Coverage

Newest first; wire copies grouped