- Both Instagram and TikTok are currently hosting and reflecting creator economy trends.
- A trend is observed spreading from Instagram to TikTok platforms.
Study finds third-party tools successfully link profiles across TikTok and Instagram
What happened
A study compared three services—face2social, FaceCheck.ID, and Social Catfish—using 20 faces from two group photos. face2social found confirmed matches for 15 of 18 people, with all 23 results being profile links. FaceCheck.ID found 7 confirmed matches, but only three were profiles. face2social successfully linked to a TikTok profile, while FaceCheck.ID linked to an Instagram post.
From ibtimes.co.uk
Why it matters
The research demonstrated that third-party tools could successfully identify and link individuals across different social media platforms. This raises questions about the security and potential misuse of biometric data in the competitive social media landscape.
A trend is observed spreading from Instagram to TikTok platforms.
From ibtimes.co.uk
Who's involved
Keep exploring
The entities involved
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TikTok
video-focused social media platform
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Instagram
photo and video sharing social network owned by Meta Platforms
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