Rhode.
British automobile company
- Reports this week
- 1
- Active events
- 1
- Connections
- 26
What's happening
Active this week
Earlier this month
One to three months ago
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The brand Rhode, driven by Hailey Bieber, is utilizing TikTok and Instagram to market its new product line, which is tied to the 'blurred lip' trend.Some support1 report
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Hailey Bieber and Lauren Ratner founded the beauty brand Rhode, which has expanded its retail presence through a partnership with Sephora.Well supported4 reports3 developments inside
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Rhode expands its product availability through Sephora across Europe and the U.K.Some support1 report
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Hailey Bieber, the founder and face of the brand Rhode, modeled for a campaign in the greater São Paulo area.Some support3 reports1 development inside
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Hailey Bieber, the founder of Rhode, participated in a photoshoot celebrating Brazilian culture.Some support1 report
Gone quiet
No new reports in 90+ days-
E.l.f. Beauty acquired Rhode for a luxury cosmetics foray, while tariffs were imposed on goods produced in China.Some support1 report
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e.l.f. Beauty acquired the skincare brand Rhode, which had been acquired by Amazon, alongside updates on Dutch Bros and AWS.Some support3 reports
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e.l.f. Beauty, Inc. could benefit from Trump-era tariffs and onshoring trends, but faces strains from Chinese manufacturing exposure.Some support1 report
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Morgan Stanley inquired about growth drivers from Fields regarding the addition of Rhode, which will lift Q2 growth.Some support1 report
No events began in the chosen period. Widen it, or reset.
Around Rhode this week
News at the entities that move Rhode most-
Hailey Bieber StructuralZac Posen connects closets through Gap's styles, and Hailey Bieber collaborates on Gap jeans.Moves Rhode
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Instagram OperationalDistinctive restaurant designs are encouraging customer photo sharing on Instagram.Moves Rhode
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U.K. Shared contextZydus Lifesciences acquired LiqMeds in the U.K. on November 14, 2026.Moves Rhode
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Maybelline OperationalMaybelline has longstanding collaborations with Miley Cyrus and is the makeup partner of Billboard.Moves Rhode
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TikTok OperationalCircana provided market data on consumer trends, noting increased consumer interest in protein-rich foods.Moves Rhode
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Europe Shared contextWar was raging across Europe in 1941.Moves Rhode
Connections
The 9 strongest of 26, analyzed from the reporting. The bars show how strongly a change on one side reaches the other.-
Hailey Bieber Structural
Hailey Bieber founded and serves as the primary face and entrepreneur driving the Rhode brand.
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Sephora Operational
Rhode successfully launched into Sephora's market and is currently promoted by the retailer.
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Instagram Operational
Rhode actively uses Instagram as a platform for product marketing and sales.
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Anastasia Beverly Hills Operational
Both companies are identified as major competitors within the beauty industry.
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Maybelline Operational
Rhode's market trends and style have influenced Maybelline's product or marketing approach.
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Hailey Operational
Hailey is actively associated with Rhode's brand image, functioning as a promotional representative.
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TikTok Operational
Rhode utilizes TikTok as a platform for product demonstration and market discovery.
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Europe Shared context
Rhode operates and expands product availability within the European market context.
Show all 9 connections
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U.K. Shared context
Rhode launched its products into the U.K. market via Sephora.
History
Events by the month they beganNovember 2026
1 eventOctober 2026
1 eventSeptember 2026
4 events- The brand Rhode, driven by Hailey Bieber, is utilizing TikTok and Instagram to market its new product line, which is tied to the 'blurred lip' trend.
- Rhode expands its product availability through Sephora across Europe and the U.K.
- Hailey Bieber, the founder and face of the brand Rhode, modeled for a campaign in the greater São Paulo area.
- Hailey Bieber, the founder of Rhode, participated in a photoshoot celebrating Brazilian culture.
Show 2 earlier months
August 2026
1 eventJune 2026
5 events- Rhode, a beauty brand, was recently acquired, while Mandy Fields noted declining gross margins and Tarang Amin highlighted innovation efforts.
- Hailey Bieber and Lauren Ratner founded the beauty brand Rhode, which has expanded its retail presence through a partnership with Sephora.
- e.l.f. Beauty acquired the skincare brand Rhode, which had been acquired by Amazon, alongside updates on Dutch Bros and AWS.
- e.l.f. Beauty, Inc. could benefit from Trump-era tariffs and onshoring trends, but faces strains from Chinese manufacturing exposure.
- Morgan Stanley inquired about growth drivers from Fields regarding the addition of Rhode, which will lift Q2 growth.