Brind.
  1. Industry groups are working on improving transparency in programmatic ad buying by proposing the SupplyChain v1.1 upgrade to the OpenRTB standard.
  2. Triton Digital and IAB Tech Lab are involved in podcast measurement standards.

RCS is partnering with Triton Digital.

1 report, 1 independent Updated Sep 2
AI-generated analysis. Brind wrote this summary from the reports listed below. It can be wrong. Each section says how much you can rely on it, and the sources are linked so you can check.

What happened

Some supportReported by 1 outlet

RCS is partnering with Triton Digital.

Who's involved

What this event is mainly about
Triton Digital

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Part of

Triton Digital and IAB Tech Lab are involved in podcast measurement standards. All 1 developments

Within Industry groups are working on improving transparency in programmatic ad buying by proposing the SupplyChain v1.1 upgrade to the OpenRTB standard.

The entities involved

  • Triton Digital

    Digital audio technology and advertising company

    Nothing else this week.

Coverage

Newest first; wire copies grouped