Thomas McMillan discusses how social media platforms, including TikTok, influence brand choices as Director of the Center for Retailing Innovation.
2 reports, 1 independent
Updated Aug 28
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What happened
Thomas McMillan discusses how social media platforms, including TikTok, influence brand choices as Director of the Center for Retailing Innovation.
Who's involved
What this event is mainly aboutKeep exploring
The entities involved
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TikTok
video-focused social media platform
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Thomas McMillan
researcher (ORCID 0000-0002-5278-9889)
Nothing else this week.
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Texas A&M University
public research university in College Station, Texas, United States
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