Prada and Miu Miu influence high fashion trends, which are being offered by retailer Next.
1 report, 1 independent
Updated Sep 7
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What happened
Prada and Miu Miu influence high fashion trends, which are being offered by retailer Next.
Who's involved
What this event is mainly aboutKeep exploring
Part of
Luxury houses like Louis Vuitton and Miu Miu are leveraging high fashion to set trends that are then picked up by media and high street retail.Also in this story
- Luxury fashion brands hosted a pop-up archive event in New York, utilizing Shopify and TikTok Lives for retail activation.
- Louis Vuitton and Smart Communications utilized The Star newspaper for creative advertising executions.
The entities involved
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Prada
Italian luxury fashion house
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Miu Miu
Italian fashion house
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Next
store in India
Nothing else this week.
Related events
- Prada and Loewe utilize luxury fashion trends.
- Prada and other fashion houses influence luxury retail buying at Brown Thomas, which operates on Grafton Street.
- Roman, New Look, and Next are competing in the fashion retail market.
- Vogue reported on Miu Miu's A/W 2026 trends, noting how boho styles contrasted with Y2K styling tropes.