Brind.

Mattel is leveraging its properties to transform Barbie into a global doll property and managing American Girl as a doll brand.

The decline of the doll business contributed to the overall business challenges faced by Mattel in the North America segment.

1 report, 1 independent Updated Jul 24

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What happened

Some supportReported by 1 outlet

The decline of the doll business contributed to the overall business challenges faced by Mattel in the North America segment.

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What this event is mainly about

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Mattel is leveraging its properties to transform Barbie into a global doll property and managing American Girl as a doll brand.

Also in this story

All 7 developments

The entities involved

Dolls
Nothing else this week.
Mattel
American multinational toy and entertainment company
- Bill Kramer joined Parsons at Mattel.Sat 13:51
- Disney Consumer Products (DCP) is undergoing a major organizational shift, moving from the Experiences division to the Studios umbrella, affecting product distribution through partners like Mattel, Lego, Walmart, and Target.Fri 00:07

Coverage

Newest first; wire copies grouped

Jul 24ZacksMattel Q2 Earnings Surpass Estimates, Revenues Decline Y/Y Mattel, Inc. MAT reported second-quarter 2025 results, with earnings beating the Zacks Consensus Estimate and revenues missing the same. The